Strategy Driven

JANUARY 17, 2014

Business has always concentrated on Return on Investment (ROI) as the primary metric to calculate success. Those making this shift will gain a significant ROE – Return on Empathy. Control, one of the six core emotional needs I discuss in Empathetic Marketing , fuels our motivations in every aspect of our lives.

ROE 50

ROE ROI Letter Airlines 50

Harvard Business Review

APRIL 4, 2016

In the broadest sense, says Knight, “it’s the ultimate ROI” “It tells you what percentage of every dollar invested in the business was returned to you as profit.” What is Return on Equity (ROE)? Unlike ROA, you want the ROE to be as high as possible, but there are limitations.

ROE 8

ROE Banking Comparison Industry 8

Harvard Business Review

FEBRUARY 17, 2015

And while research about financial performance is still in its infancy — Catalyst has found a strong correlation between the number of women on boards and in the C-Suite and ROI and ROE of company returns — we’re starting to learn more about the important ways women are changing the inner workings of boards.

Osgood 8

Osgood ROE Diversity Bond 8