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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

In fact, long-term business viability depends on it. As a leader in your organization, it’s up to you to determine whether your company’s legacy and corporate culture will be positively driven by a corporate purpose or negatively driven by a short-sighted focus on profit alone. Every company needs a corporate purpose.

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

In fact, long-term business viability depends on it. As a leader in your organization, it’s up to you to determine whether your company’s legacy and corporate culture will be positively driven by a corporate purpose or negatively driven by a short-sighted focus on profit alone. . Every company needs a corporate purpose.

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There’s No Good Alternative to Investing in R&D

Harvard Business Review

Even companies that claim to have a long-term orientation worry about whether R&D is worth the investment. According to Williamson, a current concern among many institutional investors as well as corporations is that long-term investments in R&D have little payoff. Thus, they exhibit less short-termism.

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45 Career Advice Experts Offer Career Success Secrets

Miles Anthony Smith

​ For example, the job function I have now, digital marketing , didn’t exist when I left college, and had I focused on other areas without adapting as my career progressed, I might’ve missed my calling in digital marketing. June Angus ( Raven’s Gate ) The number one thing I look for is perseverance.

Career 74
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7 CEO Success Tips – How To Be A Better Leader

N2Growth Blog

But, at the same time, what most people learn the hard way is that it is not a short drive in the beautiful countryside. They must be bold in their actions, willing to take calculated risks together that will have the greatest potential to achieve major, market?shifting Chair, Organizational Development, N2Growth. shifting results.

CEO 393
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Exploit IT for Strategic Benefit

Harvard Business Review

We argue that leaders should stop thinking of IT as Enabling and start thinking in terms of fully Exploiting IT to strategic advantage. If that''s the case, why would any company allow a business change initiative to fall short of its promised business benefits? The word, Exploit, makes some IT leaders squirm.

CIO 8
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) ​Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!

Marketing 105