N2Growth Blog

MARCH 31, 2010

Long-term experience will either validate or invalidate first impressions.That said, it's the first impression that buys you the privilege of having the chance to be in the game to begin with. I believe that first impressions do matter but just in the short time. Thanks for highlighting that thought in your comment.

Blog 375

Blog Gordon Brand Media 375

N2Growth Blog

APRIL 2, 2010

With each major advancement in technology, communications, or business practice we find ourselves yet again at this all too familiar precipice. Forget all the buzzwords and acronyms, social media is about meeting your constituencies where they are – in a setting of their choosing, and communicating with them on their terms.

Media 382

Media Blog Tools Influence 382

Eric Jacobson

MAY 25, 2016

In order to survive over the long term and gain competitive advantage, companies must learn how to connect profoundly with the world around them -- not only with customers and stakeholders, but also with employees, local communities, politicians, and the environment itself." Today, technology is making all business activity more transparent.

Company 50

Company Competitive Advantage Open-book Long-term 50

Women on Business

JANUARY 24, 2011

For long-term relationship-building, be sure that your values and those of your clients mesh. Pitches MUST be short, which is more time-consuming than presenting long ones. When all attributes are equal in a competition, the company who gets the contract has a personal connection. It forces you to edit and target with accuracy.

Press Release 100

Press Release Discount Sharpe Advertising 100

Harvard Business Review

JANUARY 19, 2011

Buried beneath the pizzaz of high-profile PR announcements, Ford has developed what appears to be a broad, well-thought-out sustainability strategy. It tackles both long-term and short-term sustainability challenges. But I want to focus on Ford. It's not as glamorous," Viera says, "but it makes sense number-wise.".

Strategy 15

Strategy PPM Long-term Short-term 15

Harvard Business Review

MAY 9, 2012

The initial investors (and their terms). In technology companies, engineering talent needs the balance of a business and operations team. Although "culture" gets dismissed because of what large PR departments do with the term, corporate culture (or values, or philosophy - the label's irrelevant) really does matter.

Company 15

Company Engineering Short-term PR 15

Harvard Business Review

JANUARY 25, 2012

A brief sampling: Michael Porter and Mark Kramer's " Creating Shared Value ;" Christoper Meyer and Julia Kirby's " Runaway Capitalism ;" Dominic Barton's " Capitalism for the Long Term ;" the collected works of Umair Haque. Today some business gurus have a similar message. But they're still trying to point the way to a new, better world.

Consultative 14

Consultative Porter Management Press Release 14

HR Digest

NOVEMBER 15, 2023

Image credit – Freepik) According to Oracle’s PR Newswire , in the past year, 85 percent of business leaders have experienced decision distress, whether in regard to guilt over a decision or their doubts about having made it. Information is a decision-making basics and is essential to improve decision-making skills.

Skills 40

Skills How To PR Long-term 40

Harvard Business Review

APRIL 22, 2013

One PR firm emailed its employees at 6 am, while an environmental nonprofit emailed at 8. But finally, the companies that got this right realized it wasn''t only a technological challenge, but a management challenge. At 5:45 Friday morning, Harvard Business Publishing sent a mass email telling employees to stay home.

Crisis Management 8

Crisis Management Crisis PR Short-term 8

Harvard Business Review

APRIL 10, 2013

The Vatican PR machine noted that Pope Francis was an incredibly humble Cardinal who, as was befitting a Jesuit, had an abiding concern for the poor, rode the subway, and cooked his own meals. Instead, Gerstner exposed his soft underbelly by stating, "I don''t completely understand the technology [of IBM''s product line].

PR 8

PR Short-term Media Learning-by-Doing 8

Terry Starbucker

AUGUST 1, 2010

“Pr&# is Pride. The manager needs to make sure that the company’s short and long-term objectives are always in the front of everyone’s mind, as well as make sure that every individual clearly understands what is expected of them on a day-to-day basis. “ Fc&# is Focus. ranked on a 1-10 scale.

Blog 246

Blog Metrics Learning-by-Doing Handbook 246

Harvard Business Review

JUNE 12, 2018

Beacons are battery-powered wireless sensors installed in retail stores or event venues that detect nearby consumers who have opted in to alerts through Bluetooth or other technologies and that relay information to consumers’ mobile devices. This can help increase short-term sales as well as build long-term brand loyalty.

Short-term 8

Short-term Brand Long-term Media 8

Strategy Driven

MARCH 28, 2016

It encompasses market analysis, pricing decisions, launch timing, channel partnerships, customer acquisition costs, building and training a sales force, distribution planning and budgets, customer service, PR, media, and establishing realistic short and long-term ROI expectations of the company. And launch. About the Author.

Productivity 50

Productivity Products Marketing Strategy Budgeting 50