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The Performance Benefits of a Portfolio Review

Strategy Driven

The product and service portfolio is the aspect of business planning with the least certainty. Foundation of Portfolio Review The Portfolio Review (PR) is the first step in the monthly IBP cycle. These are the key questions to ask in the review meeting: Are the PR performance measures improving?

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Launch: A book review by Bob Morris

First Friday Book Synopsis

Stelzner John Wiley & Sons (2011) If your product, service, project, or business were a rocket…. Unlike Michael Stelzner’s previous book, Writing White Papers, this one has a much wider focus as he explains • Why most marketing initiatives fail [.]. Where to begin?

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Build Your Brand by Promoting Yourself

Women on Business

Share your industry knowledge by writing white papers or articles for sites like Ezine. This is a fantastic venue for sharing information like new product releases, additions to the team etc. Ask customers to give you a review. Google+ Local lets people review your services. This turns into a referral opportunity.

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Complimentary Resource – Take the Small Business Performance Review Process from Painful to Productive

Strategy Driven

Take the Small Business Performance Review Process from Painful to Productive by SuccessFactors Learn the “insider’s secret” of automating goal-setting and performance reviews to drive and sustain productivity and engagement. It doesn’t have to be this way. Publications are entirely FREE to those who qualify.

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5 Ways To Use Content Marketing To Grow Your Company

Strategy Driven

The aim of a blog is not to be promotional – people won’t read a blog which is fifty posts about how great your product is. Try white paper marketing. White paper marketing is a means of offering an informative guide to your business. Encourage positive online reviews. Write an e-book.

Content 52
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Poor Leadership Costs Average Organization Over $1 Million Dollars Year

Six Disciplines

A new white paper from The Ken Blanchard Companies shows that poor leadership is costing the average company an amount equal to 7% of their annual revenue. Research published in Harvard Business Review calculated that every 5 point change in employee satisfaction scores caused a 1.3 Employee productivity.

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Success Begins with Quality Customer Service

Chart Your Course

A great product alone is not enough to sustain and grow revenues in a global marketplace with seemingly endless options for customers to consider. A white paper by cloud computing firm Aspect on proactive customer care points out the importance of constant contact to make customers more “sticky.” Retention Is Key.

Quality 182