Harvard Business Review

OCTOBER 2, 2012

Consider Apple's string of big wins — the iPod, iPhone, the iPad. For example, compared to traditional laptop computers, the iPad is terribly deficient. But the iPad has also made computing available to anyone on the go. What do they all have in common?

Disruptive Innovation 8

Disruptive Innovation Advertising Innovation Long-term 8

Strategy Driven

OCTOBER 22, 2021

It allows developers to build immersive apps on the iPhone or iPad by analyzing the scene captured by the iPhone’s camera and fused with motion sensors to track the location of the object in 3D space. The tags used in UWB are much more expensive than tags used in other tracking systems, and hence, makes it a very expensive system to have.

System 113

System Objective Positioning Technology 113

Harvard Business Review

JULY 18, 2013

Think about where your brand fits into all that pinning, posting, sharing, filtering, and tagging. Consumers are using the iPad and other tablets in very different ways than a desktop or smartphone. Help consumers engage with your narrative by making it easy to digest and share it, using the tools that matter most to your audience.

Storytelling 8

Storytelling Brand Trends Wilde 8

Terry Starbucker

AUGUST 29, 2010

But yet, this statement, and the resulting “Think Different &# ad campaign, set a tone that resulted in the iMac, the iPod, the iPhone, the iPad, and Apple’s domination of the technological “cool factor&#. That’s about as far away from product as anyone could get. Not to mention that $240 share price.

Technology 282

Technology Price Video Cost of Capital 282

Harvard Business Review

SEPTEMBER 11, 2013

For proof of Apple''s woes in this area one need look no further than the recent Siri-bashing Windows 8 Tablet ads , whose punch-line is $250 cheaper price tag than the iPad. Often times a premium product with large market share encounters a new wave of competition that is winning customers via rock bottom prices.

Price 8

Price Strategy Wireless Finance 8

Harvard Business Review

SEPTEMBER 11, 2013

For proof of Apple’s woes in this area one need look no further than the recent Siri-bashing Windows 8 Tablet ads , whose punch-line is $250 cheaper price tag than the iPad. Often times a premium product with large market share encounters a new wave of competition that is winning customers via rock bottom prices.

Price 8

Price Strategy Wireless Finance 8

Harvard Business Review

MARCH 14, 2016

Some use control towers that look straight out of NASA mission control; these systems synthesize information from sensors, actuators, RFID tags, GPS tracking, and other sources into dynamic models that help managers work around bottlenecks. But many companies, particularly in tech, take the one-world, one-product approach.

Globalization 8

Globalization Supply Chain GDP Operations 8

Harvard Business Review

DECEMBER 21, 2011

The iPad — originally marketed as the hip & cool media consumption device — has ceased to be a symbol of youth and vitality. A store like Macy's or Home Depot could use augmented reality layers to let people see underlying details of clothes or tools that a simple tag or QR code might not.

Innovation 16

Innovation Health Care Globalization Media 16

Harvard Business Review

JANUARY 7, 2013

1 billion price tag paid by Facebook for Instagram, whose primary asset is not technology, but the best photo sharing UX in the business (and some of the best UX talent as well). It's the "new black," to borrow from a fashion phrase — as well as a reference to its influence on profitability. Just look at the. $1

Strategy 10

Strategy Six Sigma Engineering Bottom-up 10

Harvard Business Review

FEBRUARY 14, 2013

The new generation of iPad-enabled knowledge workers has little patience for the archaic user experiences (UX) offered by entrenched enterprise IT providers, whether on their PCs at work or on their smartphones on the road (or at their kid's soccer game).

Software 8

Software Engineering Information Marketing 8

Harvard Business Review

DECEMBER 7, 2010

The online app visualizes any tweet from around the globe, choosing from a variety of HTML5-based visual map views (it's not Flash-based; you can look on your iPad), labels and modes.The resulting visualization is A World of Tweets (AWOT). Automated geo-tagging via mobile devices helped us pick up even the remotest tweet.

Parcell 15

Parcell Media Magazine Information 15