Why Big Bird Remains Powerfully — and Globally — Significant
Harvard Business Review
OCTOBER 19, 2012
Today — 44 years into Sesame Street's run — the program airs in 146 countries, with 23 co-productions in places as politically and culturally complex as South Africa and Afghanistan. The Sesame Workshop India (SWI) enterprise has created a hub for the exchange of ideas and expertise for the region.
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