In 2000, Chrysler’s then president, James Holden, traveled to India to study the market. Upon returning to Detroit, he summarized his visit with the remark: “Call me when (India has) built some roads,” according to Forbes correspondent Robyn Meredith in her 2007 book The Elephant and the Dragon.
Coping With Change in Emerging Markets
Your strategy doesn’t have to fall out-of-sync with reality.
July 25, 2013
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New!
HBR Learning
Global Collaboration Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Global Collaboration. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to overcome barriers when working globally.