Today, my Facebook mobile newsfeed showed me a sponsored post for The Hobbit: Kingdoms mobile game even though I’m not a fan of The Hobbit and I would not consider myself a mobile gamer.
The Customer Profile: Your Brand’s Secret Weapon
Most companies have no unified view of what their customers are saying, doing, or buying.
March 11, 2013
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Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.
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New!
HBR Learning
Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.