Type “innovation” into hbr.org and you will get nearly 4,700 results. For many ills, innovation is seen as the panacea — management’s equivalent of motherhood and apple pie — and few would challenge its significance. Indeed, one recent news article described it as today’s equivalent of the Holy Grail, so to suggest dropping it from your company’s vocabulary may come as a shock. Many of you will see it as deeply heretical, particularly riding on the coattails of the recent posts extolling Steve Jobs’s innovative genius.
Drop Innovation from Your Vocabulary
Type “innovation” into hbr.org and you will get nearly 4,700 results. For many ills, innovation is seen as the panacea — management’s equivalent of motherhood and apple pie — and few would challenge its significance. Indeed, one recent news article described it as today’s equivalent of the Holy Grail, so to suggest dropping it from […]
September 15, 2011
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New!
HBR Learning
Customer Focus Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Customer Focus. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to keep your customers—and their most important needs—front and center.