After recently getting lost for the umpteenth time, I decided to join the 20th century and purchase a GPS navigation device. Shortly after making this decision, Groupon delivered a great deal to my email inbox: a factory refurbished Garmin GPS ($240 list price) for $69. A day or so later, ready to purchase, I went to the Groupon web site only to discover that over 25,000 GPS units had been sold and the deal was no longer available. Wow, I thought: That’s a lot of GPSs to move in a short period.
How to Save Groupon
It should shift to selling excess goods and excess capacity.
December 10, 2012
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New!
HBR Learning
Strategy Planning and Execution Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Strategy Planning and Execution. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
How to develop a winning strategy—and put it to work.