This post is part of the HBR Insight Center Marketing That Works.
The Simple Way to Avoid Social Media Failures
This post is part of the HBR Insight Center Marketing That Works. With each new technology, there are always a great many mistakes made, at least until we get the hang of it. Richard Nixon, who had great radio appeal, lost the first televised Presidential debate (and subsequently the election) in 1960 to John F. […]
August 03, 2011