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The Perfect Brand Slogan | In the CEO Afterlife

In the CEO Afterlife

by John • May 23, 2011 • Branding , Marketing • 3 Comments. We bring good things to life lasted from 1981 until 2004 with a changing of GE’s executive guard. Jack Welch’s replacement wanted ‘Innovation at Work’ — not bad for culture and corporate morale, but in my view, short on consumer relativity.

Brand 196
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Leadership is About Engagement

Kevin Eikenberry

Here is the research he cited : A 2004 Yale study found that a highly likeable sales rep will earn 40% more than an equally educated or experienced counterpart. Here’s some data to “prove&# it though. It comes from Tim Sanders and his great blog – in a post a few weeks back.

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President Reagan is Still Teaching Me About Leadership

Kevin Eikenberry

I reprise it today for three reasons. To celebrate the life of the late President Reagan on what would have been his 100th birthday.

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Corporate Diversity Still Coming Up Short for Women

Strategy Driven

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. of the highest paid executive positions within the same group of companies. Juliano Howard T. Dickens Jr. Ives Sharon Drew Morgen Hank Moore Jamie P.

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Frugal Innovation: Lessons from Carlos Ghosn, CEO, Renault-Nissan

Harvard Business Review

He was impressed by Indian engineers' ability to innovate cost-effectively and quickly under severe resource constraints. Recently, in New York, we participated in a panel discussion organized by the Asia Society called " Jugaad Innovation: Reigniting American Ingenuity " (you can watch a video here ).

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Lessons from the Best Global Brands 2010: Building trust and.

Strategy Driven

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. which resulted in an increase in brand awareness of 72 percent between 2004 and 2010. Santander has also been innovative when it comes to social media and mobile campaigns. Juliano Howard T.

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Craft a Remarkable Personal Brand Statement! 29 Steps & Examples

Miles Anthony Smith

Hubert Rampersad ​"Passionate and compassionate to inspire learning individuals to unlock their potential and dedicated to energize innovative organizations within the service and manufacturing industry. A pioneer in the field, Rand’s personal brand got strapped to a rocket when he started his company, Moz, in 2004.

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