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Is Leadership Development the Answer to Low Employee Engagement? (Yes.)

N2Growth Blog

This White Paper is excerpted and adapted from Ultra Leadership: Go Beyond Usual and Ordinary to Engage Others and Lead Real Change (Giuliano, Lioncrest, 2016). In 2004 the Corporate Executive Board’s research showed an 87% decrease in the likelihood of departure for highly engaged employees. The problem is leadership on autopilot.

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Learn to Teach. Teach to Learn

In the CEO Afterlife

Like most bloggers, I write about what I know; that’s strategy, leadership and branding. More recently, I delved into the business of “cult” energy drink brands, Red Bull and Monster, and I strongly advise anyone in consumer products or services to examine Red Bull’s strategies and culture. Mine was marketing.

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President Reagan is Still Teaching Me About Leadership

Kevin Eikenberry

To reinforce one of the most important of all leadership qualities – that of being other focused. The President asked him to repeat the question, and the energy in the room was further dampened. I reprise it today for three reasons. To celebrate the life of the late President Reagan on what would have been his 100th birthday.

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5 Proven Strategies to Accelerate Business Growth

Women on Business

This gives you an instant marketing presence in front of potential clients. Decide how marketing activities will be initiated between partners such as handing out marketing material at various networking functions, exchanging banners and links on websites or share a big marketing project. This saves on postage.

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Learn to Teach. Teach to Learn

LDRLB

Like most bloggers, I write about what I know; that’s strategy, leadership and branding. More recently, I delved into the business of “cult” energy drink brands, Red Bull and Monster, and I strongly advise anyone in consumer products or services to examine Red Bull’s strategies and culture. Mine was marketing.

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Brand Portfolio Strategy: A book review by Bob Morris

First Friday Book Synopsis

Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity David A. Aaker Free Press (2004) Note: I read this book when it was first published and recently re-read it. If anything, Aaker’s insights are even more valuable now than they were then.

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Learn to Teach. Teach to Learn

LDRLB

Like most bloggers, I write about what I know; that’s strategy, leadership and branding. More recently, I delved into the business of “cult” energy drink brands, Red Bull and Monster, and I strongly advise anyone in consumer products or services to examine Red Bull’s strategies and culture. Mine was marketing.