2007 Christensen Leadership Marketing 
N2Growth Blog
JUNE 14, 2010
While much has been written about corporate vision, mission, process, leadership, strategy, branding and a variety of other business practices, it is the engineering of these practices to be disruptive that maximizes opportunities. When was the last time you entered a new market? Are your management and executive ranks void of youth?
Strategy Driven
JUNE 29, 2016
How do organizations achieve longevity, the kind of longevity that survives long past the founder or any particular leader or leadership team? This can be done by building alliances of support, having reputable endorsements, establishing high quantity, and using means such as discounts or samples to build a market presence.
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Deming Institute
JANUARY 19, 2017
In Clayton Christensen’s new book, Competing Against Luck , the authors delve into the importance of gaining a deep understanding of what your customers desire. Edwards Deming and Clayton Christensen understand that the customer is part of the system in a way that most others don’t appreciate. I strongly recommend it.
N2Growth Blog
JANUARY 13, 2011
Champion : Senior leadership must champion any new idea being adopted. " Regards, Leadership Freak Dan Rockwell [link] Bob MacNeal Mike, Thanks for this helpful post. Senior leadership must champion any new idea being adopted. Actionable : A successful idea cannot remain in a strategic planning state. via n2growth.com [.]
Harvard Business Review
AUGUST 16, 2017
In the model described by Clayton Christensen, a new entrant offers substitute products using technology that is cheaper but initially inferior to products offered by mature incumbents. Then Amazon launched the Kindle in 2007, at last igniting transformation of the sluggish book business. None of them succeeded.
Harvard Business Review
OCTOBER 26, 2012
As markets rose and bonus pools grew, it was all too easy to celebrate the rising tide of wealth without examining the process that created it. My colleague, Harvard Professor Clayton Christensen, addressed this topic in his HBR article, How Will You Measure Your Life? That is much easier said than done.
Harvard Business Review
MAY 8, 2017
In a study of S&P 500 and Global 500 firms, our team found that those leading the most successful transformations, creating new offerings and business models to push into new growth markets, share common characteristics and strategies. Clay Christensen , Professor at Harvard Business School and Innosight co-founder.
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