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Commitment

Lead on Purpose

My commitment: For the next six months (at a minimum) I will write at least one post a week. I started this blog (in 2007) to promote leadership principles in product management. This is an important discipline that does not get enough attention. I’ve hopefully added at least a drop to the bucket. Theme: Digg 3 Column by WP Designer.

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13 Things that Make Organizations Extraordinary

Mark Sanborn

Adaptability and Agility The 2008 financial crisis and the COVID-19 pandemic have tested organizations’ resilience. Innovative Commitment Google and Tesla exemplify the power of fostering a culture of innovation. In a crowded market place, extraordinary products stand out. Ordinary products languish.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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Trust

Lead on Purpose

Keep Commitments: Say what you’re going to do, then do it. Make commitments carefully and keep them at all costs. Trust is key to understanding your customers and your market. You also need to trust that the team members will do what they have committed to do. Take responsibility for results. Understand.

Covey 265
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13 Things that Make Organizations Extraordinary

Mark Sanborn

Adaptability and Agility The 2008 financial crisis and the COVID-19 pandemic have tested organizations’ resilience. Innovative Commitment Google and Tesla exemplify the power of fostering a culture of innovation. In a crowded market place, extraordinary products stand out. Ordinary products languish.

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Guest Post: 10 Secrets of Effective Leaders

Lead on Purpose

And stay committed to helping your team members achieve them. Product management focuses on releasing the right products to the right markets at the right time; set both financial and operational goals for your product line. #4: Set clear goals. Set goals that are clear, reasonable and attainable. Grow your skills.

Taylorism 245
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Lead with integrity

Lead on Purpose

Integrity is a “steadfast adherence to a strict moral or ethical code.&# It connotes a deep commitment to do the right thing for the right reason, regardless of the circumstances. It means you are true to your word in all you do and people can trust you because you do what you say. Theme: Digg 3 Column by WP Designer.

Ethics 154