Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
N2Growth Blog
FEBRUARY 29, 2024
I was fortunate to work in corporate recruiting for a global technology company in 2008 when the idea of a remote workforce was embraced. My role changed from hiring entry-level roles in the local market to hiring professional and executive-level roles virtually across the country.
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Strategy Driven
AUGUST 16, 2020
The global financial crisis of 2008 may appear to be a century-old event for many millennials, even though it’s hardly been a decade since the US economy started getting back on track. But just like every market cycle, the economy recovered and so did the stock market.
Leading Blog
FEBRUARY 1, 2021
An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. Power Moms : How Executive Mothers Navigate Work and Life by Joann S.
CO2
JANUARY 2, 2011
RSS Feed Schedule a Call Free E-Book Assessment Test Coffee Schedule Coaching Lunch About Us CO2 Story Our Approach Our Successes Our Executive Coaches Gary B. Gary Cohen grew the company from two people to 2,200 employees Currently, he is Managing Partner of CO2 Partners, LCC, operating as an executive coach and consultant.
Kevin Eikenberry
NOVEMBER 1, 2010
There are two important things you should know about this book right away: This book is written by a good writer who has been an executive in a Fortune 500 company; so, it is not only well written, but it’s readable and practical. Called the Situation Solutions Guide, it is like having an executive coach always at your side.
Strategy Driven
DECEMBER 5, 2013
He went on to describe the similarities between the banking crisis of 1907 – the one that inspired the formation of the Federal Reserve – and the more recent 2008 financial crisis. As the underwriting weaknesses of subprime portfolios became known, banks stopped lending to each other, paralyzing credit markets.
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