Why U.S. Grocery Chains Need More (and Better) Store-Brand Products
Harvard Business Review
SEPTEMBER 6, 2018
However, in the UK, the market share of ALDI and LIDL is expected to continue to grow, whereas in France, it’s already declining — back in 2009, hard discounters held a 14.9% The new budget offerings are very cheap indeed; often cheaper than anything you can find at Aldi or Lidl. market share in the country.
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