The Timeless Strategic Value of Unrealistic Goals
Harvard Business Review
OCTOBER 22, 2012
Prahalad's 1989 HBR article "Strategic Intent" brought about a discontinuous shift in my career — from a professor of accounting to a researcher on strategy and innovation. This latter view has strongly influenced my work. Gary Hamel and C.K. Hamel and Prahalad have an entirely different point of view.
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