In the CEO Afterlife

JULY 24, 2011

by John • July 24, 2011 • Branding , Marketing • 3 Comments. ABSOLUT Vodka’s advertising campaign is one of the most successful and longest running consumer products campaigns in the history of advertising. July 25, 2011 at 6:19 am. July 25, 2011 at 10:56 am. July 26, 2011 at 4:34 pm. >I

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In the CEO Afterlife

JULY 20, 2011

by John • July 20, 2011 • Human Resources , Leadership , Marketing • 2 Comments. 44 years have passed since Leo delivered this speech and much has changed in the world of advertising – but not the values and tenets of his message. or “Ajax Advertising” or something. In the CEO Afterlife.

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In the CEO Afterlife

AUGUST 1, 2011

by John • August 1, 2011 • Branding , Marketing • 0 Comments. After the stint at Bristol-Myers, I moved on to Beecham Products (now GlaxoSmithKline) as Brand Manager of Brylcreem Hairdressing, Macleans Toothpaste and Silvikrin Shampoo. December 2011. November 2011. October 2011. August 2011.

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Coaching Tip

JULY 2, 2014

The seamless experience they desire with your business, to which they would probably never admit, is based on wanting to discover you and your product or service. Bottom Line: Your friends are the ones advertising for you. What was taken for granted (truth in advertising) is now subject to lawsuits and fines, even reviews by the U.S.

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Rich Gee Group

NOVEMBER 16, 2010

extra credit) tips that I relate to all of my clients when looking at any sales opportunity: It must have a defined territory or product line. There are a million sales positions out there and most of them are not relegated to any type of territory or product line. This is basic sales management. Here are the 5 (okay I lied.

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Rich Gee Group

NOVEMBER 17, 2010

How To Be More Productive When You Work From Home. As promised, here are the links to access the full presentation and the article Rich & Margo mentioned. Regards – Margo Meeker & Rich Gee Get Shareaholic Tagged as: Bethel , Event , Get Tough { 2 comments… read them below or add one } Megan Ski 11.17.10 Happy Birthday IBM!

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In the CEO Afterlife

MAY 23, 2011

by John • May 23, 2011 • Branding , Marketing • 3 Comments. And like Nike’s Just do it, this slogan unites the consumer with the athlete and the product. Ironically, this slogan was not created by an ad agency but by an Allstate sales manager in 1950. May 23, 2011 at 4:50 pm. May 23, 2011 at 5:04 pm.

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In the CEO Afterlife

AUGUST 1, 2011

by John • August 1, 2011 • Branding , Marketing • 0 Comments. After the stint at Bristol-Myers, I moved on to Beecham Products (now GlaxoSmithKline) as Brand Manager of Brylcreem Hairdressing, Macleans Toothpaste and Silvikrin Shampoo. December 2011. November 2011. October 2011. August 2011.

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In the CEO Afterlife

JANUARY 14, 2012

No matter what they do, from technology to advertising, they believe that it is not as good as it can be or as good as it ought to be. P&G people have a tremendous trust in each other, but the ultimate judge is in the data, such as market share and productivity. Management is inclined to ask questions rather than give orders.

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Women on Business

DECEMBER 12, 2011

It was subsequently pulled from Whole Food Market shelves in August 2011 after it was discovered not to meet Whole Food’s quality standards due to preservatives in the product, contrary to its advertisement which stated “no preservatives. Which was sold for a reported $120 million.

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Rich Gee Group

NOVEMBER 30, 2010

Instead of trying to manage 6-10 CD’s, the entire book is neatly stored on my Smartphone or iPod. A business I am loosely involved with hires homeworkers globally as its sales force, its web site builders, its advertising managers. Factories make things on production lines. Knowledge workers need no production line.

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Women on Business

JANUARY 11, 2011

It is not because they had some unique access to talented people, advertising, consultants or the media. While most companies explain that they make great products, Apple is unique in that they begin by telling the consumer “ why ” they make their products. Sinek makes a case that it’s all about the messaging.

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In the CEO Afterlife

APRIL 14, 2011

by John • April 14, 2011 • Leadership , Marketing , Strategy • 1 Comment. I’ll take an educated guess and say that P&G and Unilever top management knew absolutely nothing of the conspiracy until the regulators came knocking. They aren’t gouging the consumer; they’re simply ensuring their products garner a fair price.

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In the CEO Afterlife

SEPTEMBER 6, 2011

by John • September 6, 2011 • Human Resources , Leadership • 1 Comment. My regret is that I did not free up my other hip for Human Resources, a group of eager young managers at the rear of the functional pecking order. September 24, 2011 at 3:56 pm. Product design is important. December 2011.

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Women on Business

DECEMBER 7, 2010

We’re having a giveaway for a $75 gift certificate to any product (out of the millions of items available) from CSN Stores. I’m focusing on health and fitness, and to that end I’m inviting you to join me.

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Rich Gee Group

DECEMBER 7, 2010

What most managers don’t realize is that the new team member has been interviewing and they might still be on the market. Years ago, at one of my new positions, I contemplated leaving the company at the end of the first week — what they advertised in the position was nowhere near what I encountered. Happy Birthday IBM!

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N2Growth Blog

APRIL 20, 2010

Avoid controversy, maintain a high likeability factor, consistently and proactively engage your customers, be a business of character that engenders trust and confidence with your target market(s), produce a quality product or service at a competitive price point, and provide great customer service.

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Women on Business

JANUARY 17, 2011

They discussed profit and loss margins, product development and the like. 1 Comments 1 Women Entrepreneurs January 18th, 2011 at 5:42 pm Thanks for this post. I know them and I know they were feeling that first blush of intimidation that is often a core pattern in women in business.

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Women on Business

NOVEMBER 23, 2010

We assume that people automatically understand the value of our products and services when we introduce ourselves and hand out our business card. Don’t offer to give away too many free products or services. What product or service positions you best? 4. We give away too much. Engage in a dialogue, not a monologue.

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Women on Business

JANUARY 19, 2011

Don’t Forget to Enter to Win Healthy Products from Agro Labs Just a reminder to enter the contest here on Women. Categories : Contests 1 Comments 1 Stacy January 25th, 2011 at 12:26 pm Oh, I would just love, love, love to win! I can surprise my husband with a great show.

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Chart Your Course

JUNE 24, 2013

The website, which became widely available in 2006, was ranked the most visited website after Google by Nielsen Media Research in 2011. Find businesses that couple well with your service or product and exchange advertising on each others’ websites. The trajectory of Facebook is equally astonishing. They all benefit.

Directory 170

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N2Growth Blog

AUGUST 9, 2010

What about competing against the innovation of others that could cause the obsolescence of your product or service? You will also be competing to retain talented employees that other companies would like to lure away. What about competing to maintain key business relationships with vendors, suppliers, partners and the like?

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In the CEO Afterlife

AUGUST 29, 2011

by John • August 29, 2011 • Human Resources , Leadership , Strategy • 2 Comments. There are all sorts of strategies in today’s business – at the top is corporate strategy, followed by a slew of functional and sub-functional strategies ranging from marketing to waste management. October 8, 2011 at 5:19 am.

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Rich Gee Group

NOVEMBER 9, 2010

Standing up and speaking on a topic commands respect — for you and your product. It’s free advertising that actually works. You can guide them to other products you offer. And I charged a fee calculated to be just under any ordinary manager’s sign-off level, so anyone could attend. That’s special today.

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Women on Business

JANUARY 18, 2011

They certainly would not go out of their way to do business with you or talk about you with others just because of your product or service offering. The question is, what will you do about this in 2011? 2 Maribeth Kuzmeski January 25th, 2011 at 7:09 pm I couldn’t agree more Debra! Why Aren’t People Buying From You?

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Women on Business

DECEMBER 21, 2010

So, in keeping in this spirit and following those much wiser than me, I offer to you today a holiday gift that I hope will help with your marketing in 2011. The 3 Elements of Infomercials Every Business Should Employ Infomercials help brands sell over four billion dollars of products. 4 Tips for Making Your Holiday Parties Profitable!

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Women on Business

JANUARY 15, 2011

If we believe our price is fair, and if we have a market for products and services at our prices, then discounting will only take us into a downward spiral. Dan’s built a highly profitable and durable business teaching entrepreneurs how to get the greatest value for their services and products.

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Women on Business

JANUARY 3, 2011

And as women, we can learn a great deal about how we behave in the work world; not to imitate our male counterparts, to align with them in positive, productive ways. He ” by Robert Johnson is about the myth of Perceval and the Holy Grail. It is, also a pointer to the masculine in each of us.

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Women on Business

DECEMBER 2, 2010

In the movie, Buddy failed dismally to keep up with the production of Etch-a-Sketch toys against the skill and speed of the other elves in the workshop. Does your brand stand out in a crowd with product or service superiority? How consistent is your product or service, customer experience, internal processes, etc.?

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Mike Cardus

SEPTEMBER 15, 2010

Join us for this live and interactive TeleSeminar to: Explore the pros and cons of Blogs, Websites, FaceBook, Twitter and maybe LinkedIn for marketing of your company’s products and services. Explore why giving more stuff away creates a magnetic pull of fans and people who value your services and products. All rights reserved.

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Workshop Media Marketing Team Building 116

Women on Business

DECEMBER 13, 2010

Sell relationships not just a service or product. Yes, a good product may encourage sporadic customers but a good relationship will establish long-term, loyal customers. Take something that has already been done and repackage it in a way that attracts or addresses a need from a different target market! Sell what you love.

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Rich Gee Group

OCTOBER 20, 2010

growing their web presence and killing all phone book advertising) and the parent doesn’t understand. How To Be More Productive When You Work From Home. So the parent begins to hold back the allocation and then adverse situations result. This especially happens when the kids try a new direction for an old problem (i.e.,

Licensing 171

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Women on Business

DECEMBER 23, 2010

This rule has been in effect in past years and has been resurrected for 2010 and 2011. Also, since the bill was passed so late in the year, taxpayers can make a RMD gift made through January 2011 attributable to the 2010 tax year. She also writes and presents on trusts, estate planning and charitable giving arrangements.

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Women on Business

JANUARY 9, 2011

Here are 10 ways to increase your team’s productivity and overall chance for success. Please visit www.hervoice.org 3 Comments 1 Check Out the Women on Business Post by Echo Garrett « Share It January 9th, 2011 at 11:14 pm [.] link] This entry was posted on Sunday, January 9th, 2011 at 9:07 pm and is filed under Motivation.

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Mills Scofield

JUNE 16, 2013

Take, for instance, payday lenders: a study by the Insight Center for Community Economic Development found that in 2011 “the burden of repaying [payday loans] resulted in $774 million in lost consumer spending and 14,000 job losses. [1]

Innovation 161

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N2Growth Blog

OCTOBER 25, 2010

magazine’s offering of information, products, services, and online tools for business or management. Entrepreneur.com From Entrepreneur magazine, a resource they call the first online business-to-business community marketplace built exclusively for small and emerging businesses. Inc.com Inc.

Directory 167

Directory Magazine Blog Brand 167

Women on Business

DECEMBER 8, 2010

Brand loyalty is key to cultivating repeat customers who spread positive word of mouth feedback about your product or service. How would his absence affect you or the children? Is there a replacement? This is the same for your brand.

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Brand Press Release Discount Loyalty 237