First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

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First Friday Book Synopsis

JANUARY 7, 2012

Harvard Business Review on Succeeding as an Entrepreneur Various Contributors Harvard Business Review Press (2011) How to create new businesses and new markets by managing risks effectively This is one of the volumes in a series of anthologies of articles that first appeared in Harvard Business Review.

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First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 70

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Tanveer Naseer

MARCH 18, 2011

RT @ patriciamknight : RT @ TanveerNaseer Coffee House Book Review – “Wikibrands” by Sean Moffitt & Mike Dover bit.ly/dQQ2hS dQQ2hS Great review! #. RT @ WikiOrgCharts @TanveerNaseer ‘s review of “Wikibrands&# celebrates org. Twitter Weekly Highlights for 2011-01-21. Want respect as a manager?

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Sales Wolf Blog

JANUARY 10, 2011

 Today I would like to shift gears and take a look ahead at what the HR, talent management, and leadership development blogging community sees in store for us in 2011.  Below is a great collection of posts containing predictions, resolutions, trends, and thoughts for 2011.  Enjoy! .  Enjoy!

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First Friday Book Synopsis

NOVEMBER 14, 2011

Michelli McGraw-Hill (2011) Happiness should – and CAN – be an experience shared by everyone involved I have read and reviewed all of Joseph A. Michelli’s previous books and consider each a unique and brilliant achievement. The Zappos Experience: 5 Principles to Inspire, Engage, and WOW Joseph A.

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First Friday Book Synopsis

DECEMBER 7, 2011

Harvard Business Review on Rebuilding Your Business Model Various Authors Harvard Business Review Press (2011) How to use innovative thinking to create or revise a business model that drives growth and profits This is one of the volumes in a series of anthologies of articles that first appeared in Harvard Business Review.

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Leading Blog

JULY 19, 2013

This is a post by Brian Sheehan, author of Loveworks: How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace. You can become a Lovemark. * * * Brian Sheehan, author of Loveworks : How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace , is Associate Professor of Advertising at the S.I.

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First Friday Book Synopsis

JUNE 1, 2012

Value: The Four Cornerstones of Corporate Finance Tim Koller, Richard Dobbs, and Bill Huyett John Wiley & Sons (2011) How executives can make much better decisions – “even as markets, economies, and industries change around them” All organizations need a solid foundation on which their executives can base their most important decisions about strategy, (..)

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Women on Business

JANUARY 17, 2011

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

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First Friday Book Synopsis

AUGUST 19, 2011

Stelzner John Wiley & Sons (2011) If your product, service, project, or business were a rocket…. Unlike Michael Stelzner’s previous book, Writing White Papers, this one has a much wider focus as he explains • Why most marketing initiatives fail [.]. Where to begin?

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First Friday Book Synopsis

DECEMBER 7, 2011

Harvard Business Review on Rebuilding Your Business Model Various Authors Harvard Business Review Press (2011) How to use innovative thinking to create or revise a business model that drives growth and profits This is one of the volumes in a series of anthologies of articles that first appeared in Harvard Business Review.

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First Friday Book Synopsis

APRIL 16, 2013

Byrne Portfolio/Penguin Group (2011) Exemplars of an opportunistic mindset and acceptance of risk and potential failure, as well as independence and control John A. World Changers: 25 Entrepreneurs Who Changed Business as We Knew It John A. Byrne is chairman and editor-in-chief of C-Change Media Inc.,

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First Friday Book Synopsis

SEPTEMBER 15, 2011

The Great Workplace: How to Build It, How to Keep It, and Why It Matters Michael Burchell and Jennifer Robin Jossey-Bass/A Wiley Imprint (2011) This is a book I have eagerly awaited. Year after year, Fortune posts its annual list of the “1oo Best Companies to Work For.” I have never questioned the selections nor [.].

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First Friday Book Synopsis

NOVEMBER 4, 2011

Moore Harper Business/A HarperCollins Imprint (2011) How to free your organization from “the ideology of comfort and the tyranny of custom” The quotation in the title of this review is from Leading Change in which James O’Toole brilliantly explains why most [.].

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First Friday Book Synopsis

JULY 6, 2011

Aaker Jossey-Bass/John Wiley & Sons (2011) If your “brand” isn’t relevant, neither are you or your company Those who have read any of David Aaker’s previous books already know that he presents information, insights, and counsel that are anchored in specific real-world circumstances within a broad and deep [.].

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Engaging Leader

SEPTEMBER 15, 2014

The new book The Innovator''s Method: Bringing the Lean Start-up into Your Organization, by Nathan Furr and Jeff Dyer, is a leader’s guide to validating new ideas, refining them, and bringing them to market. Maybe you’ve tried to bring the idea to life, only to have it turn out to be an expensive, time-consuming failure.

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First Friday Book Synopsis

JUNE 17, 2011

Michelli McGraw-Hill (2011) A vigorous and comprehensive analysis of UCLA Health System As indicated in previously published books, Joseph A. Prescription for Excellence: Leadership Lessons for Creating a World-Class Customer Experience from UCLA Health System Joseph A. He has an almost (not quite) insatiable curiosity to [.].

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Women on Business

JANUARY 4, 2011

By Maribeth Kuzmeski Are you looking to add new individuals to your team in 2011? The study was conducted by administering a standard psychological test that measures the tendency to feel guilt to 150 workers at a Fortune 500 firm and compared the results with their performance reviews. The findings?

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Tanveer Naseer

JUNE 19, 2012

That’s the basis of my conversation with author and renowned marketing CEO Shama Kabani in this episode of “Leadership Biz Cafe”. Shama is an international speaker, best-selling author and the award-winning CEO of The Marketing Zen Group – a global online marketing and PR firm. for Canadian readers).

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First Friday Book Synopsis

MARCH 9, 2011

Here is an excerpt from an article written by Walter Kiechel for the Harvard Business Review blog. To read the complete article, check out other articles and resources, and/or sign up for a free subscription to Harvard Business Review’s Daily Alerts, please click here. * * * Like Satan in the book of Job, [.].

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CO2

AUGUST 31, 2010

RSS Feed Schedule a Call Free E-Book Assessment Test Coffee Schedule Coaching Lunch About Us CO2 Story Our Approach Our Successes Our Executive Coaches Gary B. I bet the book is great too. The book that is being presented is written by Aaron Goldman entitled Everything I Know about Marketing I learned from Google.

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Kevin Eikenberry

OCTOBER 18, 2010

Consulting Speaking Training Products KevinEikenberry.com About Blog Home Blogs I Like Leadership Learning Subscribe Brand New Resources for New and Longtime Leaders by Kevin Eikenberry on October 18, 2010 in Leadership , Learning In early 2011 my next book, co-authored with Guy Harris, will be published. Join us now for fr’ee !

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CO2

JUNE 30, 2010

RSS Feed Schedule a Call Free E-Book Assessment Test Coffee Schedule Coaching Lunch About Us CO2 Story Our Approach Our Successes Our Executive Coaches Gary B. Wilkov, Book Business Consultant Too often I get asked by people who lead others in business, society and cultures: “Why would a leader want to write a book?”

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Women on Business

DECEMBER 28, 2010

The recommendation from Harvard Business Review and Catalyst is for organizations to adopt formal sponsorship programs similar to IBM Europe. The study shows that men receive more sponsorship than women and this has a direct relationship to the number of men promoted to top positions.

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Rich Gee Group

DECEMBER 27, 2010

home about rich our team news our fans services executive coach business coach speaking inspire media knowledge books affiliates contact Rich Gee Group 203.500.2421 Why Your Good Leadership Isn’t Great. How can you communicate more effectively and efficiently in 2011? Good To Great. Do you stand by what you say? Unported License.

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Women on Business

JANUARY 17, 2011

1 Comments 1 Women Entrepreneurs January 18th, 2011 at 5:42 pm Thanks for this post. By Sylvia Lafair Picture yourself in Davos Switzerland at the annual gathering of the world’s rich and powerful. It really drives me to continue to work and grow and be one of the women that can be heard.

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Women on Business

DECEMBER 7, 2010

20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers.

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Women on Business

DECEMBER 14, 2010

Shea‘s first book began as several entries in her diary that her mother Megan discovered. But getting a book to market and then publicizing it is no easy task; especially with no extra money to support this venture. The following Saturday Shea and her book were featured in a two-page spread in USA Today.

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Joseph Lalonde

JANUARY 11, 2017

In the year 2011, I had the opportunity to win a competition where I won an all expense paid trip around the world. I started marketing at international businesses. In addition to your book, The Potential Matrix , what other book would you recommend to a young person looking to define success? That book was written by T.

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Women on Business

DECEMBER 21, 2010

So, in keeping in this spirit and following those much wiser than me, I offer to you today a holiday gift that I hope will help with your marketing in 2011. It is a tool that allows you to keep all of your marketing activities organized so you can implement systematically. Has Email Marketing Become Obsolete?

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Women on Business

NOVEMBER 22, 2010

Facebook, Twitter, Linkedin are seeing huge surges in registration, as businesses realise this is where they need to be to compete in today’s market. So what are the main differences between standard marketing / advertising, and online Social Media? Our old ways of advertising were all very one way.

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Tanveer Naseer

APRIL 1, 2014

Christensen, a professor at Harvard Business School, is the author of several best-selling books including The Innovator’s Dilemma , topped the Thinkers50 list for the second time running – an achievement matched only by management legends Peter Drucker and CK Prahalad. This compares with just one in 2011.)

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Women on Business

JANUARY 19, 2011

Categories : Contests 1 Comments 1 Stacy January 25th, 2011 at 12:26 pm Oh, I would just love, love, love to win! Don’t Forget to Enter to Win Healthy Products from Agro Labs Just a reminder to enter the contest here on Women. I can surprise my husband with a great show.

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Strategy Driven

MARCH 29, 2012

Documented standards, including sale review checklists, provide a framework for senior-to-subordinate, peer-to-peer, and subordinate-to-senior accountability; without which detractive sales may become routine. FREE COPY of a StrategyDriven Expert Contributor book †. Books typically valued from $14.95 – $29.95

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Women on Business

DECEMBER 15, 2010

Another way I’ve managed to deal with the loss of this letter is to type a word and then select the command for an automatic spell review. Ctrl V has now become the magic command for pasting my MIA character. I can then choose the correct word from a list of possible word options, but I have to hope it’s on the list.

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Women on Business

JANUARY 3, 2011

Categories : Statistics & Facts 1 Comments 1 Wendy Dubois January 6th, 2011 at 10:53 am The MyTRUSTnetwork survey is so easy to do and it really only took me 10 minutes to fill out. Top 30 Business and Entrepreneurship Blogs by Women Natalie MacNeil of She Takes on the World, compiled an.

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