Women on Business

DECEMBER 8, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? Using “Buddy the Elf” as an example for the four steps to brand building, this week we’ll discuss steps three and four: developing brand identification and meaning, and developing relationships with customers.

Brand 237

Brand Press Release Discount Loyalty 237

Modern Servant Leader

JULY 6, 2022

This 6-minute lesson demonstrates the Nonpartisan principle, through the example of Billy Beane (Brad Pitt) and Peter Brand (Jonah Hill). That’s when he meets Peter Brand. Brand is a recent college graduate in a room full seasoned MLB experts. After that conversation, Beane pulls Brand aside to find out his secret.

Examples 130

Examples Brand Leadership Budgeting 130

Tanveer Naseer

MARCH 4, 2011

Here’s a list of some of the articles/tweets I shared on Twitter this week: This piece looking at how leaders should view their organization’s brand has been very popular [link] # leadership #. *RT RT @ ScottEblin : Good case for rallying round the brand. Nokia’s Real Problem: The Commodity Trap [link] # innovation #.

Brand 112

Brand Learning-by-Doing Innovation Incentives 112

In the CEO Afterlife

MAY 16, 2011

Tough-Minded Ways to Innovate. by John • May 16, 2011 • Leadership , Strategy • 3 Comments. But after Pearson’s corporate life atop PepsiCo, he became an insightful HBR contributor, particularly with regard to innovation. Innovative companies are led by innovative leaders. In the CEO Afterlife.

CEO 133

CEO Innovation Education Brand 133

In the CEO Afterlife

FEBRUARY 5, 2011

Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. Now my accountant, my lawyer, my portfolio manager and even my neighbour talk to me about brands. A vast number of famous brand names need brand surgery.

Magazine 100

Magazine Brand Article Marketing 100

Mills Scofield

JANUARY 6, 2013

By Tim Kippley: Jeff Bezos, one of the planet’s greatest innovators, once said that: “You need a culture that high-fives small and innovative ideas and senior executives [that] encourage ideas.” ” The Value of Innovation at Geneca. I have long felt that companies can’t survive without innovating.

Innovation 130

Innovation Incubator Brand Document 130

Kevin Eikenberry

OCTOBER 18, 2010

Consulting Speaking Training Products KevinEikenberry.com About Blog Home Blogs I Like Leadership Learning Subscribe Brand New Resources for New and Longtime Leaders by Kevin Eikenberry on October 18, 2010 in Leadership , Learning In early 2011 my next book, co-authored with Guy Harris, will be published. Join us now for fr’ee !

Resources 181

Resources Brand Performance Review Open-book 181

Sales Wolf Blog

JANUARY 10, 2011

 Today I would like to shift gears and take a look ahead at what the HR, talent management, and leadership development blogging community sees in store for us in 2011.  Below is a great collection of posts containing predictions, resolutions, trends, and thoughts for 2011.  Enjoy! .  Enjoy!

Blog 200

Blog Ingham Human Capital Human Resources 200

Tanveer Naseer

MARCH 11, 2011

RT @ alblixt : Branding is about who you are, not just what you say. Staying Ahead of Innovation Challenges [link] # innovation #. The March 2011 # Leadership Development Carnival is now up on @ greatleadership ‘s blog – [link] #. Some other posts you may enjoy: Twitter Weekly Highlights for 2011-02-04.

Brand 112

Brand Learning-by-Doing Blog Incentives 112

Tanveer Naseer

MAY 20, 2011

(RT @ leadershipfreak ) # Leadership | [link] # Interesting post by @ ellenfweber on how our # perception affects brain’s connections to success mindset [link] # How to Turn Anything from Adequate to Amazing [link] # innovation # Thanks Kees! RT @ karmakees : slow is the new fast.

Newsletter 100

Newsletter Learning-by-Doing Entrepreneur Blog 100

Tanveer Naseer

JULY 1, 2011

7 Steps to a Culture of Innovation via @ IncMagazine [link] # innovation #leadership # Thanks Michael! link] # Restoring Innovation To A Leading Brand [link] # innovation #leadership # Thanks Keerthi; it’s a classic for sure. I’m happy to hear it. Just signed up to get your posts via email!! #

Blog 100

Blog Advice Learning-by-Doing Innovation 100

In the CEO Afterlife

NOVEMBER 13, 2011

by John • November 13, 2011 • Branding , Life , Marketing • 5 Comments. I’ve never thought of the homeless as innovative or entrepreneurial. The last and final display offers the brand pay-off. November 14, 2011 at 8:59 am. November 15, 2011 at 7:47 am. November 19, 2011 at 11:09 am.

Brand 245

Brand Merchandising Entrepreneur Audience 245

In the CEO Afterlife

NOVEMBER 30, 2011

by John • November 30, 2011 • Human Resources , Leadership , Life , Marketing , Strategy • 0 Comments. For example, if it was innovation and creativity that brought revival, chances are high that innovation and creativity will remain a cornerstone of their corporate culture. December 2011. November 2011.

CEO 242

CEO Company Rogers Human Resources 242

Tanveer Naseer

APRIL 15, 2011

RT @ MrsDurbs : A Springtime Reminder on Leadership, Communication, and Collaboration [link] via @TanveerNaseer > a lesson from the skies # How to Build an Unforgettable, “Smashable&# Brand Identity (Hint: It’s Not the Logo) [link] # Tx Baron!

PR 100

PR Godin ROI Blog 100

Tanveer Naseer

APRIL 15, 2011

How to Build an Unforgettable, “Smashable&# Brand Identity (Hint: It’s Not the Logo) [link] #. Five Ways to Hold the Right Kind of Attention [link] # communication #innovation #. Some other posts you may enjoy: Twitter Weekly Highlights for 2011-02-11. Twitter Weekly Highlights for 2011-01-21.

PR 100

PR Godin ROI Blog 100

In the CEO Afterlife

DECEMBER 11, 2011

by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. In the case of struggling Nabob Foods, two significant innovations facilitated the turnaround. While they played catch-up, we were already working on the next innovation. December 13, 2011 at 3:50 am. Leadership.

CEO 201

CEO Advertising Franchising Brand 201

In the CEO Afterlife

OCTOBER 30, 2011

by John • October 30, 2011 • Human Resources , Leadership , Marketing , Strategy • 4 Comments. At Fortis we help businesses use natural gas more efficiently, save energy and seek innovative energy solutions to save money. October 31, 2011 at 11:12 am. October 31, 2011 at 11:52 am. In the CEO Afterlife.

Strategy 234

Strategy CEO Marketing Strategy Human Resources 234

Miles Anthony Smith

MAY 2, 2018

Uncover Effective, Expert Personal Brand Statement Examples​ What do Rand Fishkin, Charlie Puth, and Martha Stewart all have in common? They are all killer personal brand examples. While many equate strong personal branding only to powerful leadership, there's a lot more that goes into crafting a personal brand statement.

Brand 68

Brand Examples Career Godin 68

In the CEO Afterlife

OCTOBER 23, 2011

by John • October 23, 2011 • Human Resources , Leadership , Marketing , Strategy • 4 Comments. Innovative. Seemingly, the personality of the brand impacted every decision about the experience and the ambiance – the furniture, the artwork, the exotic names of the bean origins, even the music. Main menu Home.

Strategy 250

Strategy CEO Human Resources Brand 250

Strategy Driven

APRIL 8, 2011

There are two ways to compete in existing markets – gaining brand preference and making competitors irrelevant. Brand Relevance. The first and most commonly used route to winning customers and sales focuses on generating brand preference among the brand choices considered by customers, on beating the competition.

Brand 56

Brand Aaker Six Sigma Short-term 56

N2Growth Blog

NOVEMBER 16, 2010

Influence Dealing with Tough Times The Lost Art of Brevity The Leadership Vacuum Shut-up & Listen Stop Selling and Add Value Social Media Influence The Influence Factor Ideas Dont Equal Innovation Indispensable? I Think Not. Whos Reading N2growth Twitter Updates mikemyatt: Poor work requries a lot of explanation beca.

Blog 366

Blog Leadership Depreciation Brand 366

In the CEO Afterlife

APRIL 4, 2011

by John • April 4, 2011 • Leadership , Strategy • 0 Comments. Their competitive edge eroded because the people at the top, who considered themselves the corporate brain, failed to innovate. Innovation and entrepreneurship began a comeback, albeit in measured bites. December 2011. November 2011.

CEO 150

CEO Mass Marketing Class Brand 150

N2Growth Blog

JANUARY 3, 2011

If change and innovation weren’t key contributors to sustainable success, and the enterprise could just run on auto-pilot, you could replace the CEO with a General Manager. Quite to the contrary; there are few things that require as much fluidity as effectively growing revenue, increasing profit and driving brand equity.

Restructuring 305

Restructuring Blog CEO Brand 305

N2Growth Blog

JUNE 14, 2010

While much has been written about corporate vision, mission, process, leadership, strategy, branding and a variety of other business practices, it is the engineering of these practices to be disruptive that maximizes opportunities. So why do so many established and often well managed companies struggle with disruptive innovation?

Business Model 361

Business Model Blog Disruptive Innovation Brand 361

In the CEO Afterlife

JULY 24, 2011

by John • July 24, 2011 • Branding , Marketing • 3 Comments. The original concept, created by Art Director Geoff Hayes in a bathtub, and perpetuated by several creative notables, has managed to stand the cruel test of time and create the 3 rd largest-selling liquor brand on the globe. July 25, 2011 at 6:19 am.

CEO 100

CEO Advertising Brand Creativity 100

N2Growth Blog

AUGUST 9, 2010

What about competing against the innovation of others that could cause the obsolescence of your product or service? If you don’t have direct competition you’ll surely have indirect competition. You will also be competing to retain talented employees that other companies would like to lure away.

Blog 305

Blog Brand Depreciation CEO 305

N2Growth Blog

APRIL 25, 2010

Tenure Inhibits Change and Cripples Innovation : Organizations that favor tenure also tend to be prone to majoring in the minors. All of these traits preclude the advancement of change initiatives and cripple innovation. often evoke feelings of hatred at the mere mention of their name.

Loyalty 419

Loyalty Blog Brand Follow-up 419

N2Growth Blog

APRIL 9, 2010

Whether it is aesthetic, functional, creative, process, innovative, intellectual, technical or applicational…design matters. When you think of Apple you immediate think of a company that has built a strong brand around quality design. Let me make my position very clear…design absolutely matters.

Brand 267

Brand Blog Reputation Parcell 267

N2Growth Blog

JANUARY 21, 2011

Posted on January 21st, 2011 by admin in Leadership , Miscellaneous , Operations & Strategy By Mike Myatt , Chief Strategy Officer, N2growth Entrepreneur, CEO or Both? While entrepreneurs are clearly talented innovators and visionaries, most first time entrepreneurs don’t have prior experience as a CEO.

Entrepreneur 382

Entrepreneur CEO Blog Welch 382

First Friday Book Synopsis

JULY 6, 2011

Brand Relevance: Making Competitors Irrelevant David A.

Aaker 80

Aaker Brand Books Review 80

N2Growth Blog

JULY 2, 2010

Influence Dealing with Tough Times The Lost Art of Brevity The Leadership Vacuum Shut-up & Listen Stop Selling and Add Value Social Media Influence The Influence Factor Ideas Dont Equal Innovation Indispensable? I Think Not. Whos Reading N2growth Twitter Updates mikemyatt: Poor work requries a lot of explanation beca.

Brand 353

Brand Depreciation Blog Politics 353

Strategy Driven

NOVEMBER 14, 2011

Innovation is the introduction of new things or methods and is the life blood of business today. Innovative companies realize remarkable marketplace rewards. The Business of Innovation is a five part series created by CNBC in association with IBM. Consider leaving a comment!

Innovation 50

Innovation Newsletter Brand Article 50

CO2

OCTOBER 12, 2010

Too Much Innovation? I have the privilege recently to work with a technology company that has one of their three core values as innovative. Are we too innovative? And at times it costs us money chasing down innovation at a cost of operational excellence. Pulse Meme Feed What Is Your Brand Against?

Innovation 74

Innovation Executive Coaching Strategic Planning Definition 74

N2Growth Blog

AUGUST 23, 2010

This is the definition of presence, and it is only when we operate in the present that real creativity, growth and innovation occur. Is your rubber-band stretched so tight that it’s about to snap? Efficiency and productivity are not found working at or even near capacity. I Think Not. mikemyatt: RT @janemyatt Their sacrifice.

Blog 419

Blog Leadership Brand Depreciation 419

N2Growth Blog

JANUARY 20, 2011

Influence Dealing with Tough Times The Lost Art of Brevity The Leadership Vacuum Shut-up & Listen Stop Selling and Add Value Social Media Influence The Influence Factor Ideas Dont Equal Innovation Indispensable? I Think Not. Whos Reading N2growth Twitter Updates mikemyatt: Poor work requries a lot of explanation beca.

Blog 419

Blog Reputation Participative Brand 419

Strategy Driven

NOVEMBER 1, 2010

Public scandals like the BP oil spill and Goldman Sachs’ mortgage securities fraud compromised consumers’ trust in brands, and as a result, consumer loyalty was at an all-time low. And not only are brands more vulnerable to shoppers’ unpredictable whims, but tools like social media mean that consumers also have more control.

Brand 62

Brand Globalization Banking Long-term 62

N2Growth Blog

DECEMBER 20, 2010

Smart leaders see themselves as protector of culture, defender of those under their charge, champion of brand, and steward of trust. Bottom line - toxic individuals kill productivity, and if allowed to run unchecked can have a much broader and deeper impact on an organization than one might think. I Think Not.

Environment 419

Environment Blog Due Diligence Brand 419