2011 Business Development Marketing Planning 
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Women on Business
DECEMBER 21, 2010
So, in keeping in this spirit and following those much wiser than me, I offer to you today a holiday gift that I hope will help with your marketing in 2011. It is a tool that allows you to keep all of your marketing activities organized so you can implement systematically. Has Email Marketing Become Obsolete?
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Women on Business
JANUARY 15, 2011
Since then, I have had more and more discussions with my clients about their pricing strategies and being squeezed in this market. In a lean economy, many sales and business development people feel obligated to discount their prices; at least, the discussion of price and where it fits in the sales strategy becomes more important than ever.
Women on Business
JANUARY 11, 2011
Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex. Gretchen Glasscock said: People Do Business With You…But Why?
Women on Business
NOVEMBER 30, 2010
By Maribeth Kuzmeski Think like an introvert—if you have to go, have a plan. But instead of succumbing to your clammy hands and being a wallflower all night, formulate a plan of action ahead of time that will help you make the most of every event. So, to think like an introvert who is engaging, you must have a plan of action.
Women on Business
DECEMBER 23, 2010
This rule has been in effect in past years and has been resurrected for 2010 and 2011. Also, since the bill was passed so late in the year, taxpayers can make a RMD gift made through January 2011 attributable to the 2010 tax year. She also writes and presents on trusts, estate planning and charitable giving arrangements.
Women on Business
JANUARY 11, 2011
A “GPS Buddy ” could make a huge difference in how well you navigate in 2011 toward your life and career goals. What are your goals for your career or business? Without this GPS or strategic plan, you are quite simply less likely to reach your career destination. 2 Chrysty January 11th, 2011 at 12:28 pm NICE perspective, Bonnie!
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