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How To Produce An Effective Company Blog

Eric Jacobson

companies using a blog for marketing purposes, your business likely will within the next year. According to Emarketer, the proportion of companies using dedicated blogs as a marketing channel—excluding blogs on social networks and microblogs such as Twitter—will rise to 39% in 2011 and to 43% by 2012.

Blog 54
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Share The Bad News

Eric Jacobson

If revenue is down, or if youve lost a large customer, or if a new competitor has entered the market, let your team know. "Great Places To Work" Employee Perks New Book Shows You How To Set A Goal And Then Reac. Your employees need to know about the health of your company or organization. Don't Praise.

Mentor 58
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Lots Of Lessons From Post-it Notes

Eric Jacobson

How test marketing is critical. "Great Places To Work" Employee Perks New Book Shows You How To Set A Goal And Then Reac. How To Improve Your Internal Communication Skills This Week's Book Recommendation 3 Things Your Mission Statement Must Have Is Your Crisis Management Program In Place? Don't Praise.

Mentor 54
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Never Say These Words To A Customer

Eric Jacobson

Are you absolutely sure every employee in sales, production, operations, marketing, etc., "Great Places To Work" Employee Perks New Book Shows You How To Set A Goal And Then Reac. MacKay writes, "Common sense, thorough research and sound advice should allay your fears to a reasonable level." Take a moment. Don't Praise.

Mentor 54
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Ask These Five Questions

Eric Jacobson

Druckers book, The Five Most Important Questions You Will Ever Ask About Your Organization. The 100-plus page book, co-written with Jim Collins, Philip Kotler, James Kouzes, Judith Rodin, V. "Great Places To Work" Employee Perks New Book Shows You How To Set A Goal And Then Reac. Don't Praise.

Drucker 50
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My 12 “Must Read” Best Leadership Books for 2014

The Empowered Buisness

While there are many classic leadership books that are still relevant today – like Good to Great and 7 Habits of Highly Effective People – and a flooded market of other business books , I wanted to share …. My Top 12 Favorite, Hidden Book Gems that are a “must read” for every leader for 2014. I love this book!

Books 113