Harvard Business Review

FEBRUARY 14, 2012

It's not to create more jargon, it's to emphasize a point: that social is more than the stuff the marketing team deals with. Many organizations still operate by Porter's Value Chain model , where Z follows Y, which follows X. Mass markets were a convenient fiction created by mass media. But real markets are much more precise.

Banking 16

Banking Business Model Supply Chain Mass Marketing 16

Harvard Business Review

OCTOBER 21, 2016

Today’s executives are dealing with a complex and unprecedented brew of social, environmental, market, and technological trends. Disruptions in the supply chain may affect production processes that depend on unpriced natural capital assets such as biodiversity, groundwater, clean air, and climate. Fostering innovation.

Supply Chain 8

Supply Chain Price Loyalty Efficiency 8

Harvard Business Review

JUNE 18, 2018

Six years ago, Harvard’s Michael Porter and FSG’s Mark Kramer made the bold statement that shared value — the idea that the purpose of a company is to achieve both shareholder profit and social purpose — would “reinvent capitalism.” Andy Roberts/Getty Images.

Marketing 12

Marketing Porter Metrics Brand 12

Strategy Driven

AUGUST 5, 2011

It occurred to me that this was a talent to watch, as I was already familiar with established composers such as George Gershwin, Cole Porter, Irving Berlin and others. Yet, the hits had identifiable traits of a Bacharach production. Every way in which a company markets must be commensurate and fit under definable business strategies.

Learning-by-Doing 63

Learning-by-Doing Leadership Strategic Planning Open-book 63

Harvard Business Review

JUNE 23, 2017

Insurance is therefore a natural shared value industry — one that can employ the idea proposed by Harvard Business School professor Michael Porter and Mark Kramer of FSG in 2011. Altogether, the model is employed in 15 markets, impacting over 5.5 This new research report highlights how insurers are applying the model.

Insurance 10

Insurance Company Competitive Advantage Porter 10

Harvard Business Review

SEPTEMBER 24, 2013

Health care spending topped $2 trillion in 2011. Through a concerted focus on our supply chain, we use rigorous value-based purchasing protocols, market intelligence, and business analytics to examine every purchase from the standpoint of value, utility, and outcomes. The Cleveland Clinic’s Journey. percent in 1960.

Health Care 9

Health Care Supply Chain Cost Quality 9

Harvard Business Review

JANUARY 27, 2012

Launched in 2010, by mid-2011 the site was marketing 2,200 brands (including clothing, toys, furniture, plush animals, knapsacks, and even lunch trays for kids, along with lifestyle products for new moms); the site showcases brands with curated collections of merchandise and richly developed editorial content.

Retail 15

Retail Fashion Merchandising Apparel 15