2012 Development Marketing PR 
Women on Business
MARCH 18, 2013
Guest Post by Elizabeth Dillon of Digital Marketing NOW (Learn more about Elizabeth at the end of this post). If not, you could be throwing away significant money on ineffective marketing initiatives. To maximize your marketing and, ultimately, your revenue, you must understand your customer’s lifetime value (CLV).
Women on Business
JANUARY 11, 2011
These tax rates will remain in effect through 2012. Extends the repeal of phase-outs of personal deductions and limits on itemized deductions for higher income taxpayers through 2012. Extended many energy and business credits and incentives, such as the Research & Development credit. Stay tuned for more excitement!
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Strategy Driven
NOVEMBER 18, 2019
Many experts have determined that the first Generation Zers were born in 1995 and the last were born in 2012. When you do decide to market via social media, a good piece of advice is to work alongside influencers. To find out how you can advertise your business to Generation Z, be sure to read on. Work on your online reputation.
Women on Business
DECEMBER 24, 2010
This is a change from the 2010 law which based taxation of inherited assets on their original cost basis, instead of their current fair market value. However, since the new tax changes are only in effect from January 1, 2010 until December 31, 2012, we may face another estate tax controversy down the road. The Bush law did allow a $1.3
Harvard Business Review
JANUARY 13, 2012
And everywhere you go in this gathering of the smartest people in the most exciting business category on the planet, there are marketing mistakes being made. The engineering of electronics has never been healthier, but the quality of the marketing lags far behind. Technology marketing needs to be shameless.
Harvard Business Review
JUNE 7, 2012
Is your firm ready for this new age of peer-to-peer marketing? How long does it take our social media, PR or marketing people to find our customer advocates when they're needed to rebut a critique or attack, or talk to a media interviewer? Let's say you're preparing for a major product or service launch.
Harvard Business Review
JANUARY 25, 2012
The new ideology would not see markets as an end in themselves; instead, it would value global trade and investment to the extent that they contributed to a flourishing middle class, not just to greater aggregate national wealth. Fukuyama's would-be allies in the business world haven't developed what you could call a coherent plan of attack.
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