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Kodak’s Downfall Wasn’t About Technology

Harvard Business Review

Given that Kodak’s core business was selling film, it is not hard to see why the last few decades proved challenging. The company filed for bankruptcy protection in 2012, exited legacy businesses and sold off its patents before re-emerging as a sharply smaller company in 2013. Consider Fuji Photo Film.

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Kodak and the Brutal Difficulty of Transformation

Harvard Business Review

2012 has not gotten off to a great start for Eastman Kodak. In the decades that followed Kodak established a dominant position in the lucrative film business, with its "you push a button, we do the rest" slogan demonstrating its commitment to making photography accessible to the masses. Place multiple bets. Don't go it alone.

Gilbert 15
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What Is the Business of Health Care?

Harvard Business Review

On January 19, 2012, after 131 years of operation, the Eastman Kodak Company filed for Chapter 11 protection in U.S. No doubt some people were surprised by this filing, because they grew up at a time when bright yellow boxes of film accompanied every family vacation and celebration. bankruptcy court.

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Don't Be Afraid of the Robots

Harvard Business Review

Michael Blake's 1988 book of the same name would be adapted into the 1990 Hollywood blockbuster western film directed, produced and starring Kevin Costner. For instance, increasingly, robots are making their way into the operating room. New York Times columnist Paul Krugman, has dedicated many op-ed columns to this very issue.

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Remembering a Leader in Green Energy

Coaching Tip

Stanford Ovshinsky 1922-2012. Ovshinsky used the same basic insight decades later to produce flexible photovoltaic materials, printing them on film on a machine the length of a football field. photovoltaic industry. Source: The Wall Street Journal, October 19, 2012. Atlantic Richfield Oil Corp.

Energy 102
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The Booming Business of Drones

Harvard Business Review

It is estimated that they currently have about seven thousand of them (and Congress asked for about $5 billion worth of more drones in 2012). What makes it all that more interesting, is that those fictional numbers aren't even close to the staggering reality of how many drones are in operation.

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How to Pull Your Company Out of a Tailspin

Harvard Business Review

Think of Kodak, which in the 1990s was the apparently unassailable leader in its market, with 80% market share in its core film business. Since Knudstorp took over, Lego’s revenues have increased by 400%, and its operating profit margin has increased from -21% to 34%. The results were amazing.