Harvard Business Review

DECEMBER 12, 2011

Each year at this time, I look forward and predict trends in social media for the coming year. Social media continues to move forward toward business integration, a trend that I identified last year. So what can we expect in 2012 in a world that seems to grow ever connected by the hour? How'd I do? Social Sharing.

Trends 21

Trends Media Influence Participative 21

Building Personal Strength

MAY 6, 2012

They call it social media, but it's the least social of all the media. I've used social media to stay in touch with certain people I've never met - for years. I think social media is popular with teenagers because they're experimenting with relationships, and this is a way to do it without the risks of true intimacy.

Media 86

Media Cooper Learning-by-Doing Trends 86

Leading in Context

FEBRUARY 15, 2012

"Business Leader Future" Post Struck a Chord With Readers The response to the February 1, 2012 post "Business Leader Future: A Sketch" has been overwhelming. Thanks so much to all of you who retweeted, commented on and shared it on your favorite social media channels.

Media 191

Media Ethics Trends Organization 191

HR Digest

AUGUST 9, 2020

Brett White is not just the CEO of the firm but also its chairman as well as a commercial real estate veteran who led CBRE from 2005 to 2012. He points out that the cause that is driving this trend is the fear among the employees about contracting this disease that is COVID-19. Employees are “voting with their feet,” said White.

Real Estate 98

Real Estate Constraint CEO Long-term 98

LDRLB

MAY 11, 2012

Thirty Percent of Millennials write openly about themselves online (Accenture, 2010), and I suspect that percentage is higher in 2012 than it was in 2010. HR leaders must learn to ride these trends, not just attempt to regulate them. The technology is a means to connect to them, not the actual connection itself.

Power 112

Power Human Resources Competitive Advantage Social Capital 112

Women on Business

JANUARY 30, 2012

In 2012, 18 of the Fortune 500 companies will have women CEOs at the helm. And this trend isn’t just in the US. The New Hard Trends. Social media is all about communicating and engaging, and women have the upper hand here. This brings us to the other side of the equation. Increasingly, it’s women.

Power 248

Power Cooper Diversity CEO 248

Women on Business

DECEMBER 24, 2010

However, since the new tax changes are only in effect from January 1, 2010 until December 31, 2012, we may face another estate tax controversy down the road. So at least in the short term, we have a solution to the estate tax dilemma.

Press Release 202

Press Release Discount PR Magazine 202

LDRLB

MAY 11, 2012

Thirty Percent of Millennials write openly about themselves online (Accenture, 2010), and I suspect that percentage is higher in 2012 than it was in 2010. HR leaders must learn to ride these trends, not just attempt to regulate them. The technology is a means to connect to them, not the actual connection itself.

Power 68

Power Human Resources Competitive Advantage Social Capital 68

Strategy Driven

AUGUST 26, 2013

Here’s what Instagram offers to your social media mix: It’s instant. It takes less time than other social media. It is by far, my favorite of the social media options. IT’S NOT A TREND, IT’S A MOVEMENT: Kids are ON IT, and ALL OVER IT. The evolution of SOCIAL MEDIA ATTRACTION that leads to a sale.

Media 64

Media Follow-up Customer Loyalty Competitive Advantage 64

Harvard Business Review

MARCH 25, 2013

People all over the country came together to answer that question with a resounding "yes," and social media certainly helped us get there. The campaign was endorsed by The White House and Bill Gates, generated more than 800 media features and mentions in outlets like CNN, Washington Post , and CBS News, and our hash tag trended No.

Media 16

Media Incubator Download COO 16

Harvard Business Review

DECEMBER 21, 2011

As much a term of derision as global sociological phenomenon, slacktivism has emerged as social media's way of making support for a cause as easy as a re-tweet or clicking Facebook's "like" button. Given ongoing trends, consumers will soon find self-quantification apps and options as ubiquitous as "Like" buttons and QR codes.

Innovation 16

Innovation Health Care Globalization Media 16

Harvard Business Review

MAY 18, 2015

When it comes to social media, today’s CEOs have made a remarkable transition over the past five years. A recent analysis by my firm, Weber Shandwick, found that 80% of the chief executive officers of the world’s largest 50 companies are engaged online and on social media.

Media 8

Media CEO Video Chief Executive Officer 8

Rapid BI

NOVEMBER 29, 2012

A sad trend – no recruitment feedback. Recently there has been a trend not to acknowledge applications, and worse not to send reject or turn down letters. No think of that individuals relatives or social media connections. this generation has access to media like never before. Images ©BBCNews 2012.

Brand 46

Brand Organization Letter Case Study 46

Rapid BI

NOVEMBER 7, 2012

By the end of day 2 of the annual CIPD conference, there were some underlying trends that I have been increasingly aware of and felt that rather than blog about a particular session or speaker, that these themes should not get lost between the cracks. Change required for HR, Recruitment and people leadership. Confidence. I don’t think so.

B2B 49

B2B Competitive Advantage Trends Learning-by-Doing 49

Marshall Goldsmith

JANUARY 27, 2014

The executive of the future will readily access thought leaders who are the experts on almost any relevant issue through a variety of print, audio, video, and electronic media. This trend will continue. What Got You Here Won’t Get You There has been listed as the #2 bestselling business book for 2012 by INC magazine / 800 CEO Read.

360-Degree Feedback 121

360-Degree Feedback Long-term Globalization Tools 121

Harvard Business Review

MARCH 25, 2013

People all over the country came together to answer that question with a resounding "yes," and social media certainly helped us get there. The campaign was endorsed by The White House and Bill Gates, generated more than 800 media features and mentions in outlets like CNN, Washington Post , and CBS News, and our hash tag trended No.

Media 9

Media Incubator Download COO 9

Strategy Driven

JANUARY 26, 2011

Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert It’s time to join Social Nation and prosper! And these days, there’s no better way to do that than through social media – in essence, by building your company’s own Social Nation.

Media 67

Media Learning-by-Doing Open-book Company 67

Harvard Business Review

JUNE 6, 2017

From 2012-2016, that figure rose to 5.3% — while that might sound small, it’s a 36% increase. in 2012–16), in Western Europe (from 4.2% Finally, the 24/7 news cycle and the proliferation of media in the 21st century publicizes and amplifies negative information in real time. and Canada (from 1.6%

Ethics 8

Ethics CEO Chief Executive Officer Supply Chain 8

Harvard Business Review

JULY 19, 2012

To Montgomery, this is indicative of a disturbing trend: strategy has been narrowed to a competitive game plan, separate from a firm's larger sense of purpose. That's my takeaway from a scan of Mercer's 2012 Cost of Living Survey, which focuses on the costs of common items for expatriate workers. By Andy O'Connell.

CFO 21

CFO Discount Price Cost 21

Harvard Business Review

FEBRUARY 7, 2012

The Super Bowl in-game broadcast had zero social media TV integration. Likely, the common internal social media struggles got in the way. Incorporating social media into the epic annual broadcast would have created adversity internally. Why did NBC and the NFL miss the boat? Keep it organic.

Advertising 14

Advertising Consensus Media Audience 14

Harvard Business Review

JANUARY 9, 2017

Facebook created a PR firestorm last summer when reporters discovered a human “editorial team” – rather than just unbiased algorithms – selecting stories for its trending topics section. Who are these workers behind the AI curtain? Who has a hand in creating the content that lands on our virtual doorsteps?

Content 8

Content Trends Media Advertising 8

Harvard Business Review

OCTOBER 12, 2012

One fascinating example of this trend is the work that maritime professionals are doing to stop piracy. The latest statistics from the International Maritime Bureau (IMB) show a 54% drop in reported incidents during the first half of 2012 as compared to the same period in 2011, some of which is certainly attributable to improved analytics.

Trends 16

Trends Tactics Document Travel 16

Harvard Business Review

OCTOBER 12, 2012

One fascinating example of this trend is the work that maritime professionals are doing to stop piracy. The latest statistics from the International Maritime Bureau (IMB) show a 54% drop in reported incidents during the first half of 2012 as compared to the same period in 2011, some of which is certainly attributable to improved analytics.

Trends 16

Trends Tactics Document Travel 16

Harvard Business Review

FEBRUARY 5, 2013

We saw firsthand the power of tapping into big cultural moments when we celebrated Oreo's 100th birthday in 2012. By giving everyone access to the same data-driven picture, you put the onus on the group to understand and act on the trends, challenges, and opportunities that emerge.

Advertising 9

Advertising Power Brand Media 9

Harvard Business Review

MAY 21, 2013

Not too long ago, I was asked to give a presentation on the state of digital media and how well brands are intersecting the worlds of marketing and technology. Prior to my closing keynote, there was a panel discussion about the state of media. One senior media executive was discussing the power of "a four screen world."

Advertising 8

Advertising Media Marketing Content 8

Harvard Business Review

JANUARY 31, 2013

The analysts at Kantar Media recently pulled together a pile of data on what the last decade of championship football has looked like on America's TVs. But in 2012, spots that. And Kantar explains that audience tuneaway rate during the average commercial for the 2012 Super Bowl was 0.7%, or seven out of every 1,000 viewers.

Advertising 8

Advertising Budgeting Storytelling Brand 8

Harvard Business Review

APRIL 24, 2018

As recently as 2012, over 90% of U.S. Consistent with this belief is the recent trend of streaming content providers investing more and more in original content — Netflix and Amazon very notably, and even Apple is starting to make its own shows. pm images/Getty Images. Pay TV has over $100 billion in revenue in the U.S.

Content 8

Content Forrester Trends Press Release 8

Harvard Business Review

NOVEMBER 19, 2018

Using our robust data archive system which captures electronic health record, medical and prescription claims, and other information, we create dashboard displays for use by leadership, operational teams, and clinicians to reveal population-level trends and identify patients and clinicians for targeted interventions.

System 10

System Health Care Review Focus Group 10

Harvard Business Review

JANUARY 10, 2014

And the long-term trends that have driven corporate restructuring are not going away — globalization, technical change, and ever fiercer competition between firms. Even Merck, long a holdout on the partnership trend in pharma, now appears to be looking to leverage external relationships. Author included.). Mergers & Acquisitions'

Restructuring 8

Restructuring Trends Long-term Short-term 8

Harvard Business Review

NOVEMBER 29, 2013

Some of us decided to try, and last year for the first time we put out the idea of “Giving Tuesday” – or, more properly styled for the age of social media, #GivingTuesday. In the latter half of November 2012, there were more than 800 media hits for #GivingTuesday. Corporate social responsibility Social enterprise Social media'

Decentralization 9

Decentralization Media Follow-up Learning-by-Doing 9

Harvard Business Review

JUNE 27, 2012

It's fascinating to watch where Cook has spent his time at work so far in 2012. Wages and working conditions, particularly in China, have and will continue to receive intense media scrutiny. But, the probability that Jobs foresaw entertainment-computer-smartphone-social-media trends beyond five years is close to zero.

Supply Chain 15

Supply Chain Retail PR Industry 15

Harvard Business Review

NOVEMBER 15, 2012

There are significant differences by gender and age in what both job candidates and existing employees expect, according to our recent survey, " 2012 HR Beat: A Survey of the Pulse of Today's Global Workforce." Candidates are on social media; hiring managers and recruiters, not so much. At work, the answer is complicated.

Survey 8

Survey Media Globalization Strategy 8

Harvard Business Review

OCTOBER 23, 2012

Airtime, a video conversation platform, launched in the summer of 2012 by Napster legends Sean Parker and Shawn Fanning with much hype and more than ample funding. After a mere 4 months, Airtime has been pronounced in critical condition by media doctors because it has attracted only a trickle of users. Consider this real-time case.

Guidelines 11

Guidelines Real Estate Rogers Trends 11

Harvard Business Review

JULY 19, 2012

To Montgomery, this is indicative of a disturbing trend: strategy has been narrowed to a competitive game plan, separate from a firm's larger sense of purpose. That's my takeaway from a scan of Mercer's 2012 Cost of Living Survey, which focuses on the costs of common items for expatriate workers. By Andy O'Connell.

CFO 10

CFO Discount Price Cost 10

Harvard Business Review

AUGUST 6, 2012

Havas Sports & Entertainment (HS&E) provided advice to a number of brands considering sponsorship of the 2012 Games. It was too late to source information relevant to 2012 decision-making, so we're using these Games as our test bed to determine the effect that sponsoring the Olympic Games has on sponsors' brands. Initial Findings.

Brand 12

Brand Audience Committee Sports 12

Harvard Business Review

FEBRUARY 8, 2017

Airbnb has nearly doubled its user base every year since 2012 and is now worth $30 billion — nearly as much as Marriott International, the world’s largest hotel chain. Despite the media buzz around unicorns, the U.S. A 2016 report by the president’s Council of Economic Advisers shows a similar trend.

Innovation 8

Innovation Bureaucracy IPO Bottom-up 8

Harvard Business Review

FEBRUARY 25, 2015

Penney’s recent announcement that it is resurrecting its print catalog reflects a trend of retailers returning to the print medium as an important sales and marketing tool. With the concurrent rise in online sales and marketing, print media seemed like a waste. This combination gets the right catalogs into the right hands.

Retail 8

Retail Brand Fashion Apparel 8