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Chip Shots – The Power of Interdisciplinary Efforts

Lead Change Blog

A recent Forbes article identified the Top 10 Business Trends That Will Drive Success In 2015. David Dye – In my experience, the key to effective interdisciplinary efforts, cross-departmental cooperation, and breaking down silos is a clear focus on one organizational priority. Today’s Question.

Power 150
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How to Actually Put Your Marketing Data to Use

Harvard Business Review

So marketers today have unprecedented “weapons” and “recon” in terms of technological tools and access to data. In 2014, Atrion — a privately owned Technology Services company based in Warwick, RI — had a problem. Still, as military experts will tell you, air campaigns don’t win wars.