The Wrong Way To Innovate: When Unrealistic Expectations Meet Antiquated Management
Strategy Driven
OCTOBER 14, 2016
Innovation has always been culturally synonymous with ‘the latest and greatest’, the ‘next big thing’, and on the surface this true. Companies like to rollout their innovations at trade shows and industry events to garner attention and praise for their good work. Be purposeful in defining value creation for your innovation practice.
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