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Is Your Business Biased Against Innovation?

Strategy Driven

Many people do not typically think of metrics and accounting as roadblocks to innovation, yet you call these out as potential problem areas. Doing otherwise biases the business against innovation because what you are projecting may look unattractive relative to your business today. Net present value [NPV] is a case in point.

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How Advanced Analytics Is Changing B2B Selling

Harvard Business Review

From targeted online advertising to more precise recommendation engines, consumer markets are bursting with innovation around machine learning and advanced analytics. The service offers the possibility of enhancing an engineer’s marketability and growth and development. Marcus Winther/Getty Images.

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The Industries Plagued by the Most Uncertainty

Harvard Business Review

For example, a wide variety of clean technologies (including wind, solar, and hydrogen) are vying to power vehicles and cities at the same time that a wide variety of medical technologies (chemical, biotechnological, genomic, and robotic) are being developed to treat diseases. Consider the 2×2 matrix below.

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Lobbyists Are Behind the Rise in Corporate Profits

Harvard Business Review

While a dynamic, competitive economy rewards innovative firms with high profits and punishes poor performers with low profits, sustained aggregate profits suggest, instead, that firms are able to get away with higher prices because competition is limited. If so, then high profits portend diminished productivity growth.

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The Buzz on Green Business in China

Harvard Business Review

The theme of the big event was "Technology-led Transition and Innovation-driven Development," which sounds broad. The theme of the big event was "Technology-led Transition and Innovation-driven Development," which sounds broad. This last article is the one that really grabbed my attention.

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Memo to the CEO: Customers Are the Key to Growth

Harvard Business Review

R&D and product development launch products that receive tepid responses. In doing research for my book , I found that companies who are attracting buyers in today's hyper-connected world are developing new approaches and competencies that focus on one thing: customers. Find your customer product developers. out of 5 to 4.5.

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How to Actually Put Your Marketing Data to Use

Harvard Business Review

It also began innovating new services offerings to diversify its portfolio. Man-Wai Chow is leading the strategic intelligence efforts at Eastman, a chemical company. ” But as marketers know, marketing is no longer about advertising or press releases alone. Form hypotheses — and test them.