Women on Business

JANUARY 11, 2011

Often this meant trying to read Mapquest directions while driving on a highway or in the dark.

Press Release 160

Press Release Succession Discount PR 160

The Practical Leader

FEBRUARY 13, 2012

Of the nearly 200 songs on the list, “The Word” started playing as I began this blog post. The L-word makes hard-nosed managers squirm. These are the same managers loudly pronouncing goals of higher employee engagement and increased customer loyalty. As I write I am listening to a randomized Beatles playlist.

Airlines 53

Airlines P&L Collins Leadership 53

Lead on Purpose

MAY 26, 2009

I then called Delta Airlines to cancel our flights. — The Product Management Perspective: Product managers have many customers, both internal and external. At the end of the day, happy customers spread the word about your products and services and you get more happy customers.

Examples 113

Examples Hotels Productivity Products 113

Lead Change Blog

FEBRUARY 12, 2015

At the annual Southwest Airlines Halloween party, CEO Gary Kelly showed up dressed as KISS. When former Alfa Romeo CEO Luca de Meo came from Audi to head up marketing at Volkswagen AG, he realized the global function was filled with gossip and suspicion. Sprinkles Are Colorful and Fun. Sprinkles Show You Care.

Open-book 150

Open-book Airlines CEO Hotels 150

Lead Change Blog

DECEMBER 17, 2015

And, it is the dream of every brand manager. When it came time to drive cows to market, the hot tattoo was a convenient way to identify a particular cow. On Southwest Airlines Flight 22 from El Paso to Phoenix, the flight attendant accepted assistance from two adoring passengers to help pass out peanuts to fellow passengers.

Brand 150

Brand Airlines Wilde Tools 150

Kevin Eikenberry

JANUARY 22, 2011

Obviously this blog isn’t about the future of air travel, and none of the submitting companies are clients of ours (yet). We would like to thank you for referring to the topic in our blog and used it in this sensible post. The post talks about NASA inviting major aircraft manufacturers to submit designs for the future.

Creativity 183

Creativity Workshop Blog Video 183

Leading Blog

NOVEMBER 3, 2023

Between surging demand, labor shortages, outdated air traffic management, and travel reservation I.T. airline companies have pointed fingers at the Federal Aviation Administration (FAA) as the biggest cause of outages, even as the FAA has fired back at airlines. In the U.S., That’s the first step in improving processes.

Industry 269

Industry Stage-Gate Organization Company 269

Women on Business

JANUARY 24, 2011

For example, as a designer/writer, my skills are not well applied to bookkeeping or financial management. Evaluate organizations online: their mission, major products/markets, history, and biographies of key participants. Write letters to the editors and blogs to encourage dialogue. We can leverage each other’s expertise.

Press Release 100

Press Release Discount Sharpe Advertising 100

Harvard Business Review

JANUARY 7, 2013

But you may not be able to do that unless you can get real-time market data and rapidly align your organization to the new priorities and practices. Leading organizations are already using the power of social media to shape their business process management (BPM) agendas.

BPM 8

BPM Media Process Airlines 8

The Practical Leader

JULY 13, 2011

Internally, it can also be a report for the boss, information for the manager in plant no. Airlines are classic examples. Just to stay in the game today calls for a functional basic product — there is simply no market for products and services that don’t work. 3, training and development, or technical support.

Productivity 49

Productivity Products Airlines Quality 49

Harvard Business Review

JUNE 28, 2016

Companies can also rent their business applications (for accounting and finance, human resource management, marketing and sales, collaboration, project management, and so forth) on-demand from companies like Microsoft, Salesforce.com, Workday, Hubspot, Yammer, Dropbox, Basecamp and others.

Entrepreneur 9

Entrepreneur Airlines Construction Short-term 9

Harvard Business Review

NOVEMBER 23, 2010

A passenger jet belonging to a cut-rate airline had recently crashed into the Florida Everglades, and Kinsley argued in Slate that it was appropriate for discount airlines to be more dangerous than the major carriers. The chance of getting killed in a crash on a given flight on a major airline is roughly 1 in 10 million.

Airlines 14

Airlines Report Guidelines Discount 14

Skip Prichard

MARCH 3, 2021

That’s why I was fascinated by Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World by Stephen Denny and Paul Leinberger. This is a cultural trend, a new definition of credibility and authenticity that bleeds over into the marketing realm.

Brand 113

Brand Storytelling Trends Content 113

Harvard Business Review

APRIL 7, 2014

Pundits and managers alike readily cite reasons including the stresses of business model innovation or the difficulty of making small experimental investments inside the four walls of an established organization. To get ahead of disruption, managers need to fundamentally change how they gather customer feedback.

Disruptive Innovation 8

Disruptive Innovation Airlines Tactics Tools 8

Harvard Business Review

JUNE 7, 2012

Is your firm ready for this new age of peer-to-peer marketing? Or do we just contact them when we need something — like a sales reference, blog post, testimonial, or media interview? Indeed, given the explosion in peer-to-peer marketing, customer reference programs in general may be on the verge of a tipping point in marketing.

Reference 15

Reference Tips Media Case Study 15

Harvard Business Review

MARCH 7, 2011

Apple, Google, Berkshire Hathaway, Southwest Airlines, Procter & Gamble. At the end of each visit, I do ask myself whether or not this is an organization I "admire" in the sense that I went to tell other people — readers of my books , visitors to this blog — about what I saw and learned at the company. Anybody shocked?

Company 15

Company Collins Airlines Long-term 15

Harvard Business Review

AUGUST 29, 2014

In a blog post, Uber says, "We never use marketing tactics that prevent a driver from making their living — and that includes never intentionally canceling rides." Its smart phones make up a mere 2% of the global market. No Fighting, Kids Don’t Want Me to Recline My Airline Seat? Good question. Journalist Ted C.

Six Sigma 8

Six Sigma Airlines Tactics Innovation 8

Harvard Business Review

NOVEMBER 2, 2011

In one of my blogs , I predicted that this move would enrage customers, and it did. That $60 per year may not mean much to a bank manager, but it means a lot to penny-pinching young moms, college students, guys who can't find steady work, and a lot of the regular folk who are Bank of America customers. There were howls of protest.

Case Study 11

Case Study Banking Airlines Competitive Advantage 11

Harvard Business Review

JUNE 7, 2012

Is your firm ready for this new age of peer-to-peer marketing? Or do we just contact them when we need something — like a sales reference, blog post, testimonial, or media interview? Indeed, given the explosion in peer-to-peer marketing, customer reference programs in general may be on the verge of a tipping point in marketing.

Reference 12

Reference Tips Media Case Study 12

Harvard Business Review

NOVEMBER 23, 2010

For example, marketing optimizes its activities for its own benefit and the sales and customer service functions do likewise. The end-to-end process of customer acquisition and retention — getting rid of duplicate activities and information across marketing, sales and customer service — isnt touched.

Process 15

Process CEO Insurance Banking 15

Harvard Business Review

AUGUST 24, 2012

A tirade of a blog post by Bill Gallagher this week shows just how delicate the balancing act really is. We see this all the time with hotels and airlines. Basically, to satisfy one side of its market — the taxi drivers — Uber upset the other side — its customers. People are used to that.

Price 10

Price Airlines Hotels Insurance 10

Harvard Business Review

SEPTEMBER 20, 2011

Hastings's blog post seemed directed at the business strategists, not the customers. They're the ones Netflix has managed to upset right now. This is how a Netflix user, Bryan Thompson, described it on the company's blog: "My dentist just did the same thing. Each of the separate firms could write it off as a marketing cost.

Strategy 10

Strategy Christensen Price Engineering 10

Strategy Driven

FEBRUARY 9, 2015

Power gives the customer satisfaction award to an airline, what could the category possibly be? Return on using voice-of-customer in YouTube, blog, and Facebook video posts. Relate Articles: All airlines are the same, except for their people. Let’s get real here, when J.D. Least crappy? Video proof is the new proof.

ROI 50

ROI Customer Loyalty Airlines Loyalty 50

Harvard Business Review

MAY 13, 2013

As I''ve written in my previous two blog posts, our first inclination is usually to play down the potential impact of a new technology. The real damage comes to airlines and hotel chains, the former never robust at the best of times. But even great management cannot protect these airlines. Rough estimate.)

Disintermediation 8

Disintermediation Hotels Airlines Travel 8

The Practical Leader

JULY 7, 2011

RIM created its industry and through strong market leadership built a world class brand. RIM has been losing market share in the smart phone market to Apple and sellers of Google’s Android system. See Wise Managers Treat Layoffs as a Last Resort for some of this earlier research.

Leadership 51

Leadership Airlines Collins Price 51

Harvard Business Review

JULY 28, 2014

If you’re a mid- or late-career marketer, chances are your job today is mostly unrecognizable from what you signed on for. Many marketers are left behind, simply tuned in to the wrong frequencies. But data, alone, isn’t enough; search and social marketing, for example, are content hungry disciplines.

Storytelling 11

Storytelling Brand Audience Marketing 11