Airlines Media Operations Tools 
Modern Servant Leader
DECEMBER 30, 2022
There are leadership lessons in Southwest Airline’s fall from grace. Southwest Airlines Fall From Grace. Until the COVID pandemic, Southwest Airlines was the only major, global airline to post a profit every year. All airlines overbook their flights. Southwest’s Response to the COVID Pandemic.
Modern Servant Leader
DECEMBER 30, 2022
There are leadership lessons in Southwest Airline’s fall from grace. Southwest Airlines Fall From Grace The holiday winter weather of 2022 caused problems for every major US carrier. In their attempt to remain the most profitable airline, the company substantially reduced spending on major investments. Failing technology.
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Leading Blog
JULY 25, 2019
Still, no matter what great strides the innovative startups make or how much airtime they’re given by the media, innovation in startups is completely different than innovation in established organizations. Continuous optimization, both on the operational side and the customer side, is good and important -- in the short term.
Harvard Business Review
JANUARY 7, 2013
Fortunately, social media offers us a chance to improve the communications supporting process improvement. Leading organizations are already using the power of social media to shape their business process management (BPM) agendas. Too often, old, legacy processes prevent companies from having that agility.
LDRLB
MAY 26, 2014
We say the big bang disruption is this better and cheaper product or service that enters, and then because it’s better and cheaper, rational consumers who can spread information now much more easily among themselves through social media and so on, they’re going to tell each other, hey, don’t buy a standalone GPS navigation device.
Women on Business
JANUARY 24, 2011
But many businesswomen are so overwhelmed with running day-to-day operations, there is little or no time to do a good job at casting the net of promotional effort out—whether through community activities, donations, networking events, promotional campaigns, public relations initiatives, or advertising—it is NEVER enough!
Harvard Business Review
NOVEMBER 7, 2013
More than a tool for differentiation, it is a tool for spurring creative thinking. Southwest Airlines consistently monitors customer feedback using Net Promoter, a tool that measures customer satisfaction by tracking whether a customer would recommend the airline to a family or friend.
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