What Connects Coca-Cola, Lego, In-N-Out, Intuit, and Nike? Focus.
In the CEO Afterlife
MARCH 18, 2015
Back in the ‘90s, LEGO had cluttered its corporate structure with the complexity that comes with acquiring a variety of businesses from apparel to theme parks. With 60% of annual sales coming from innovative new products, it is clear that LEGO has not been idle. Because of that, they are rewarded with brand loyalty.
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