Audience Career Leadership Storytelling 
Lead from Within
MAY 15, 2023
Be a strategic storyteller: When communicating the company’s strategy, it’s important to tell an inspiring story that communicates the why and how. Match the message to the moment: When communicating the company’s strategy, the approach should be tailored to the specific situation and audience.
Mark Sanborn
MARCH 14, 2022
She made a point to tell the audience she didn’t like to wear shoes when she spoke (and she didn’t). The audience listened, laughed, and bought lots of her books afterwards. Success—for the audience and ultimately your speaking career–are the results of how those three ingredients work together.
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Let's Grow Leaders
JUNE 6, 2017
I mean, this kid is a storyteller. “Sebastian you are an amazing storyteller. We talked about what the audience needed most. I know he can do better. In fact, he explains some of our concepts better than us. But I also don’t want to be one of THOSE moms creating too much pressure, particularly around speaking.
Great Leadership By Dan
MARCH 27, 2014
I had just wrapped up a “Brief Leadership” seminar with a group of manufacturing managers and one of their senior leaders pulled me aside afterward. I just wish I knew this at the beginning of my career.” In your career, grasping that “less is more” can be a powerful, immediate and profound realization. Brief means balance.
Eric Jacobson
AUGUST 4, 2015
In his book, Paul demonstrates how storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Since the book was published about three years ago, my admiration for Paul's passion for storytelling and helping to teach people how to effectively tell stories has only but grown.
Terry Starbucker
AUGUST 23, 2015
I never was looking for 10,000 hits a day or “rockstar” status from this, or to “monetize” my audience. I’ve written to you 1,000 times because I really, really needed to, to enhance and explore my life, and my chosen vocation, leadership. Ah, leadership. It just wasn’t me. Then I wrote.
Great Leadership By Dan
SEPTEMBER 22, 2016
The good news is, there is a shortcut to earning trust – storytelling. Storytelling almost magically builds trust. But before he got to those details, he told the audience a little about himself personally. s story moved him in the minds of his audience from the 30 percent to the 70 percent. We’ll take care of you.”
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