Harvard Business Review

DECEMBER 13, 2017

Because I teach a course on Product Management at Harvard Business School, I am routinely asked “what is the role of a Product Manager?” ” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Pricing and revenue modeling. Aron Vellekoop Len/Getty Images.

Productivity 8

Productivity Products Core Competence Management 8

Harvard Business Review

JANUARY 3, 2013

A prosumer camera is one that is borderline professional grade but a price point in between a consumer camera (few hundred dollars) and a professional camera (few thousand dollars). In my teacher's mind, it was an investment in a future career. Prosumers can be the guide to finding unmet demand on the price/value curve.

Price 8

Price Mass Marketing B2B Quality 8

Harvard Business Review

APRIL 4, 2014

Virtually everything the company makes, and is thinking about making, is highly influenced by this huge team of footwear, product, fashion, store, graphic, interaction, and brand designers. This ultimately pushes their stock prices higher than their industry peers. The returns in our Design Value Index were 2.28

Venture Capitalist 8

Venture Capitalist Fashion B2B Hedge 8

Harvard Business Review

APRIL 26, 2016

So a school could legitimately prepare a student for a business career while omitting training in sales. Buyers now have easy-click access to information about products, prices, and other buyers’ opinions and usage experiences. ”In other words, why serve hamburger when you can teach people to cook steak?

Education 8

Education Levitt Retail Training 8

Harvard Business Review

MAY 24, 2017

Time, whether measured by hours in a day or days in a career, is finite. Based on our research , inspired employees are three times more productive than dissatisfied employees, but they are rare. Consider the case of one B2B supplier that wanted to figure out what made some salespeople top performers. There you have it.

Human Capital 15

Human Capital Management Company ROCE 15