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What Makes A Purpose-Driven Organization? 4 Misconceptions About Purpose-Driven Companies

LDRLB

They use phrases like “doing well by doing good” when they send out press releases about their donation to a local food bank as if that small percentage of their revenue is suddenly the justification for their entire business success. Purpose Is Not Just A Mission Statement. And it goes beyond just a mission statement.

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How To Build A World-Class Workplace Culture

Eric Jacobson

Reciting the company’s mission statement at team meetings. Question: Describe your notion of a Cultural Purpose Statement. How does it differ from the mission statements we’re used to companies issuing? They have a mission statement that simply states why the company exists.

Class 87
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Building A Culture For Speed, Impact And Excellence

Eric Jacobson

Reciting the company’s mission statement at team meetings. Question: Describe your notion of a Cultural Purpose Statement. How does it differ from the mission statements we’re used to companies issuing? They have a mission statement that simply states why the company exists.

article thumbnail

What Makes A Purpose-Driven Organization? 4 Misconceptions About Purpose-Driven Companies

LDRLB

They use phrases like “doing well by doing good” when they send out press releases about their donation to a local food bank as if that small percentage of their revenue is suddenly the justification for their entire business success. Purpose Is Not Just A Mission Statement. And it goes beyond just a mission statement.

article thumbnail

How To Build A Culture For Speed, Impact And Excellence

Eric Jacobson

Reciting the company’s mission statement at team meetings. Question: Describe your notion of a Cultural Purpose Statement. How does it differ from the mission statements we’re used to companies issuing? They have a mission statement that simply states why the company exists.

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How To Build A World-Class Culture

Eric Jacobson

Reciting the company’s mission statement at team meetings. Question: Describe your notion of a Cultural Purpose Statement. How does it differ from the mission statements we’re used to companies issuing? They have a mission statement that simply states why the company exists.

Class 65
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How to Select a CEO for the Collaboration Economy

LDRLB

My view leads me to emphasize actions and investments that further Seventh Generation’s mission.”. Most corporate mission statements fail a critical 21st-century leadership test: the purpose test. Is the CEO staking his career on enterprise-wide collaborations with rivals, NGOs and public entities?

CEO 144