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Value-Added Leadership

Strategy Driven

Planning, tactics, organizational development. Values, customs, beliefs, goals, objectives, benchmarking. Business is run economically and efficiently, with excellent accounting procedures, payables-receivables practices and cash management. Executives possess good people skills. Business Development.

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Title Liberation

N2Growth Blog

If you go to the bank, your are more than likely to run into the CEO, the General Manager, the Chief Risk Officer, the Chief Human Resources Officer, the European CEO, the Country Director, the Vice President, the Senior Vice President, and the Executive Vice President. There are multiple titles and many are blown out of proportion.

COO 150
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The Big Picture of Business – Ethics… Good for Business

Strategy Driven

Corporate Responsibility relates to every stage in the evolution of a business, leadership development, mentoring and creative ways of doing business. Hank’s latest book functions as a ‘PDR of business,’ a view of Big Picture strategies, methodologies and recommendations. Change is 90% beneficial.

Ethics 51
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The Importance of Testing in an E-marketing Campaign

Women on Business

Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test. Are they using email blasts, social networking, relationships with key bloggers? How does their e-marketing supplement their traditional marketing? The same idea works for e-marketing.

Marketing 162
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The Big Picture of Business – How Business Advice Turns Into Company Strategy

Strategy Driven

Strategy : planning, tactics, organizational development. Culture and Mission : values, customs, beliefs, goals, objectives, benchmarking. Caretakers of corporate bureaucracies, departmental supervisors, short-term clients, referral sources for business development and those who dangle carrots under people’s noses.

Advice 57
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Smart Marketing for Small Businesses

Strategy Driven

Benchmark Your Feedback Step 8. Lastly, if you don’t have a capabilities brochure already, develop one now. Invest some resources in developing a high-quality brochure that you can leave as a calling card with clients and prospects during new business discussions. Design a Prospect Debrief Questionnaire Step 5.

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Does Your Company Have What It Takes to Go Global?

Harvard Business Review

We’ve field tested the tool with more than 300 business professionals, 38% at the VP level or above, with extensive international experience and direct experience with a recent overseas expansion initiative. Proving the “business case” for the initiative despite different overseas standards and practices.