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P&G Innovates on Razor-Thin Margins

Harvard Business Review

Gillette (now a brand of P&G), reportedly has had a U.S. centric "glocalization" to India-centric local innovation. This blog is co-authored with John R. If you shaved today, either in the U.S. or in India, you probably used a Gillette razor. market share of more than 80%, with Schick a distant second.