How This Lingerie Store Boosted its Bottom Line, Despite the Downturn
Harvard Business Review
OCTOBER 3, 2012
In order to find what actions these successful companies took, PA Consulting Group (my employer), working with the authors of The Economist book, Managing Uncertainty , conducted a comprehensive survey. The findings revealed that a group of companies emerged with higher total shareholder return (TSR) than their peers post-recession.
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