HR Digest

JANUARY 17, 2023

Employer branding strategies are a crucial component of any successful recruitment and retention strategy. According to research, companies with a strong employer brand have 28% lower turnover rates and are able to attract 50% more qualified candidates. What are employer branding strategies?

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Brand Strategy Reputation Tips 105

thoughtLEADERS, LLC

FEBRUARY 1, 2023

Successful challenger brands know where they stand, who they are, and how prepared they are to go to battle. Today’s post is by Mike Sullivan and Michael Tuggle, authors of The Voice of the Underdog: How Challenger Brands Create Distinction by Thinking Culture First ( CLICK HERE to get your copy).

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Brand Strategy Training Succession 62

thoughtLEADERS, LLC

OCTOBER 10, 2022

Nurturing employees to be the voice of the brand sustains an ecosystem for innovation, bridging marketing efforts and connecting them with the stakeholders. Read the rest of this post at thoughtLEADERS, LLC: Leadership Training for the Real World.

Brand 91

Brand B2B Organization Globalization 91

Eric Jacobson

SEPTEMBER 27, 2022

Cindy McGovern shows you how to step-by-step create a powerful personal brand. Using her five-step strategy, you’ll learn how to build an impressive, authentic brand, live your brand and sell your brand. I wrote Sell Yourself because no other book out there looks at personal branding as a sales tool.

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Brand Power How To Books 93

HR Digest

APRIL 5, 2023

A strong employer brand is essential for attracting top talent and creating a positive workplace culture. A company’s employer brand is the image and reputation it portrays to current and potential employees. In this article, we will explore tips for building a strong employer branding strategy. What is employer branding?

Brand 59

Brand Reputation Marketing Strategy Media 59

Eric Jacobson

JANUARY 14, 2023

Cindy McGovern shows you how to step-by-step create a powerful personal brand. Using her five-step strategy, you’ll learn how to build an impressive, authentic brand, live your brand and sell your brand. I wrote Sell Yourself because no other book out there looks at personal branding as a sales tool.

Brand 82

Brand Power How To Tools 82

Lead Change Blog

APRIL 7, 2016

People are the face of your brand. Your people are the face of your organization, and work hard to represent that brand. That’s only one side to your brand coin. The other face to your brand is what your company does in support of your people and customers. Consider the following as the other face of your brand: Quality.

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Brand System Quality Commitment 150

Lead Change Blog

APRIL 16, 2018

These are some of the great ways of developing leadership that will lead to great customer service. This means you need to train your staff to be perfectly adept at customer service. Make Sure Your Employees Know Your Brand. It’s also really important that your employees know your brand as much as possible.

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Development Leadership Brand Company 230

Leading Blog

NOVEMBER 22, 2019

Benefits of Empathetic Leadership. When you start to explore the benefits of empathetic leadership on a deeper level, it becomes difficult to see empathy as anything other than essential for competent leadership. But it’s clear that empathy is a core leadership skill. Still, a sea change like this is hard-won.

Leadership 342

Leadership Emotional Intelligence Loyalty Open-book 342

Tanveer Naseer

MARCH 13, 2018

Modern leadership training is being taken over by a clever but misguided trend. It’s a train that many corporations are jumping onto, but the intent is often confused and therefore the execution is weak. Constructing a culture with compassion at its core begins with leadership training and this can’t be stressed enough.

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Leadership Training Bottom-up Stress 279

Leading Blog

FEBRUARY 5, 2021

We discovered through a rigorous analysis applying 70 years of Nobel-prize winning economics that Mobsters have leadership teams and structures that enable their success despite continuous efforts to disrupt them. Relentless offers five transformative leadership lessons that leadership training programs must incorporate and promote.

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P&L Franchising Leadership Forrester 323

HR Digest

JANUARY 9, 2020

To get more out of your recruitment efforts, you need to revisit your employer branding. It is imperative that a company hires the right person as the effort put in onboarding, training, and mentoring a recruit goes to waste and is not cost-effective if the hire leaves within a short period. So employer branding itself is crucial.

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Brand Storytelling Media Company 99

thoughtLEADERS, LLC

JULY 19, 2021

Learn how your personal brand and your company brand can influence each other. Where do personal and company brands intersect? Should an entrepreneur seek to establish their own name first, or focus on the company brand to launch? Read the rest of this post at thoughtLEADERS, LLC: Leadership Training for the Real World.

Entrepreneur 56

Entrepreneur Brand Learning-by-Doing Influence 56

Modern Servant Leader

NOVEMBER 1, 2012

I’m about to make them happy, because one key solution is simple: employee training. Therefore, the emphasis of awareness training is on what social media means for your organization. Therefore, the emphasis of awareness training is on what social media means for your organization. All Employees. Executives.

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Media Training Case Study Human Resources 195

N2Growth Blog

NOVEMBER 17, 2020

Recently I taught a brand new class on leadership at the Yale Law School. Despite popular misconceptions, young lawyers are hungry to become more self-aware and to sharpen their leadership competencies. Legal training focuses on all of the things that could go wrong. Are you a future lawyer? Join our conversation.

Banking 392

Banking CEO Self-aware Advice 392

The Horizons Tracker

SEPTEMBER 17, 2023

While the concept of thought leadership is well established among individuals, it is less so among organizations, which is a gap a recent study from INSEAD attempts to plug. The researchers first gathered data on follower counts and company revenue to evaluate the link between opinion leadership and business success.

Leadership 95

Leadership Content Media Audience 95

Leading Blog

DECEMBER 11, 2020

She also personally trained the saleswomen at the counter. My mother didn’t realize it at the time, but her insistence on personally training saleswomen would be a key differentiator when she eventually opened counters in department stores. She stopped strangers on the street and on trains to give them beauty tips.

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Company Committee Sample Tactics 340

Rich Gee Group

AUGUST 31, 2023

Develop a Strong Personal Brand A strong personal brand can act as a buffer against negative public opinion. Ensure you continuously nurture a brand that aligns with your core values and strengths. Implementing Emotional Intelligence : Sarah started with mindfulness training.

Emotional Intelligence 195

Emotional Intelligence Succession Self-aware Brand 195

Great Leadership By Dan

APRIL 25, 2019

I have a major gripe with the word leadership. However, I’ve seen too many poor leaders turn leadership into cheerleadership. The clear mission of leadership is to transform into the company’s Believership. And these are the types of conversations that are welcomed by true leaders. This might be a good time to share a truth.

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Ryan Leadership Blanchard Consultative 261

Skip Prichard

FEBRUARY 8, 2021

Reflections on Charismatic Leadership. In marketing, this idea is used in “purpose branding”—how a brand can change the world for the better. The role of purpose branding is to unite the firm’s employees and brand customers in the pursuit of that higher vision. Take ice-cream brand Ben & Jerry’s.

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Charisma Bond Leadership Brand 144

Let's Grow Leaders

SEPTEMBER 19, 2022

In our leadership programs, we always recommend facing difficult conversations with confidence and humility. That idea would be really interesting if we were planning to expand our leadership training programs t o include training llamas. But for now, our focus is training humans on human-centered leadership.

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Power Compliance How To Ethics 580

N2Growth Blog

JANUARY 11, 2024

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

Creativity 235

Creativity Business Objectives Marketing Trends 235

Great Leadership By Dan

OCTOBER 24, 2019

Shamis: One of the most gratifying experiences in writing a leadership book is the introspection youallow yourself in the process. Inept managers were responsible for losing talent with leadership potential. Few, if any, have had soft-skill training in actual management topics such as difficult conversations and delegation.

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Leadership Development Development Leadership Flextime 175

N2Growth Blog

DECEMBER 8, 2023

Understanding the Role of a Chief Commercial Officer In the complex world of corporate leadership, a Chief Commercial Officer (CCO) holds a pivotal role. The CCO works closely with executive teams to define the company’s commercial path, making pivotal decisions about brand positioning, market competition, and revenue growth.

Trends 366

Trends Business Model Execution Marketing 366

Nathan Magnuson

AUGUST 5, 2013

Perhaps you’ve been mesmerized by their trick basketball shots from airplanes, water towers, football stadiums, trains or cars. Or perhaps you’ve seen their brand featured on ESPN, Yahoo! […]. Leadership Profiles basketball Cory Cotton Dude Perfect inspiration integrity trick shots'

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Leadership Brand Training 232

Great Leadership By Dan

JANUARY 23, 2020

Now, the types of leadership qualities that show up on list after list are there for good reason. However, when you look closely, you discover that it becomes difficult to see empathy as anything other than essential for competent leadership. Here are seven simple ways to train yourself to lead more empathetically: 1.

Power 306

Power How To Leadership Customer Loyalty 306

Great Leadership By Dan

MARCH 5, 2019

Building balanced relationships through trust is at the heart of the IFB Model of leadership. With an outcome of this proportion, trust is an increasingly important brand essential. While establishing policies can create a sense of safety, a well-trained, engaged, and proactive team with increasing capacities can feel even safer.

Leadership 239

Leadership Emotional Intelligence Short-term Policies 239

Great Leadership By Dan

JUNE 28, 2018

So what does this have to do leadership? Leadership guru and author, Simon Sinek recently said, “To affect change inside an organization we must remember why people resist change. How does this impact great leadership? It even enables listeners to better remember the lyrics and melody by tapping into their limbic brain.

Leadership 247

Leadership Simon Uncertainty Commitment 247

The Practical Leader

AUGUST 16, 2023

One morning, I asked a group of very quiet participants a series of questions about their organization’s climate and leadership effectiveness. His observation points to a big leadership problem, “The opposite of love is not hate, it’s indifference. Brand management is an inside job. This was going nowhere fast.

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Energy Crisis Absenteeism Leadership 52

N2Growth Blog

JANUARY 10, 2011

News Flash – If you have to look for leadership it doesn’t exist…Today’s post is not going to sit well with many in the leadership profession, but then many of my posts seem to have that effect. In my opinion the practice of leadership identification is simply based upon flawed business logic, and it is make-work in the purest form.

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Leadership Blog Consultative Brand 419

N2Growth Blog

JANUARY 23, 2024

Finding innovators in the life sciences industry The importance of innovative leadership cannot be overstated. The following sections dive deeper into how well-equipped executive search firms can support the life sciences industry and the critical challenges in recruiting invaluable leadership.

Execution 235

Execution Innovation Industry Motivation 235

Women on Business

DECEMBER 8, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? Using “Buddy the Elf” as an example for the four steps to brand building, this week we’ll discuss steps three and four: developing brand identification and meaning, and developing relationships with customers.

Brand 237

Brand Press Release Discount Loyalty 237

N2Growth Blog

DECEMBER 26, 2023

Strong strategic leadership skills, including the ability to inspire and motivate teams, are also crucial in navigating the complexities of the insurance sector. Alongside these qualities, a proven track record of leadership is crucial. Companies can offer training programs, mentorship opportunities, and clear paths for advancement.

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Insurance Execution Long-term Diversity 235

Leading in Context

APRIL 3, 2013

By Linda Fisher Thornton I was recently invited to co-present an ASTD Public Manager Webcast “Developing Ethical Leaders and an Ethical Government Brand” with John Umana. While the Webcast which aired on March 19, 2013 was customized for government HR and Training leaders, the content is applicable across industries.

Ethics 230

Ethics Leadership Brand Content 230

N2Growth Blog

DECEMBER 13, 2010

Today’s guest post by Kevin Eikenberry ( @kevineikenberry ) really resonates with me because it’s chalk full of leadership perspective. Kevin also hosts the Best of Leadership Blogs 2010 contest of which this blog is a nominee (if you haven’t voted yet, today is the last day for voting). Most would call it work.

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Leadership Blog Brand Consultative 353

Women on Business

DECEMBER 2, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? What do you your customers believe and understand about your brand? Let’s use “Buddy the Elf” as an example for the four steps to brand building. What does your brand stand for? Does it fill a need?

Brand 215

Brand Press Release Discount Customer Loyalty 215

Great Leadership By Dan

NOVEMBER 18, 2013

That''s where you, Great Leadership readers and supporters come in. I may even ask a lot of experts and use it for an upcoming Leadership Development Carnival. AND – and as an added bonus, if use your question , I’ll send you a free copy of The Great Leadership Development and Succession Planning eBook. Now bring it on!

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Leadership Development Development Books Leadership 211