HR Digest

APRIL 5, 2023

A strong employer brand is essential for attracting top talent and creating a positive workplace culture. A company’s employer brand is the image and reputation it portrays to current and potential employees. In this article, we will explore tips for building a strong employer branding strategy. What is employer branding?

Brand 59

Brand Reputation Marketing Strategy Media 59

Eric Jacobson

SEPTEMBER 27, 2022

Cindy McGovern shows you how to step-by-step create a powerful personal brand. Using her five-step strategy, you’ll learn how to build an impressive, authentic brand, live your brand and sell your brand. I wrote Sell Yourself because no other book out there looks at personal branding as a sales tool.

Brand 94

Brand Power How To Books 94

Strategy Driven

DECEMBER 7, 2021

If you’re not already on YouTube train and making the most of video marketing for your business, then you need to get a move on and get involved before your business gets left behind. Video is often overlooked by brands, but not making use of it, is a mistake. Increase Your Brand Awareness.

Video 114

Video Brand Content Marketing 114

CO2

NOVEMBER 17, 2023

This generous approach lays a strong foundation for your brand, making it more about meaningful interactions rather than mere professional gains. This attitude radiates positivity and attracts people towards your brand, creating a network based on trust and mutual respect.

Brand 78

Brand Development Emotional Intelligence Long-term 78

Eric Jacobson

JANUARY 14, 2023

Cindy McGovern shows you how to step-by-step create a powerful personal brand. Using her five-step strategy, you’ll learn how to build an impressive, authentic brand, live your brand and sell your brand. I wrote Sell Yourself because no other book out there looks at personal branding as a sales tool.

Brand 82

Brand Power How To Tools 82

thoughtLEADERS, LLC

FEBRUARY 1, 2023

Successful challenger brands know where they stand, who they are, and how prepared they are to go to battle. Today’s post is by Mike Sullivan and Michael Tuggle, authors of The Voice of the Underdog: How Challenger Brands Create Distinction by Thinking Culture First ( CLICK HERE to get your copy).

Brand 62

Brand Strategy Training Succession 62

thoughtLEADERS, LLC

OCTOBER 10, 2022

Nurturing employees to be the voice of the brand sustains an ecosystem for innovation, bridging marketing efforts and connecting them with the stakeholders. Read the rest of this post at thoughtLEADERS, LLC: Leadership Training for the Real World.

Brand 90

Brand B2B Organization Globalization 90

Strategy Driven

DECEMBER 26, 2023

Welcome to an exciting journey into the heart of sales training! They can help differentiate a brand and build long-lasting relationships with clients. Training and Development Strategies To harness the power of sales soft skills, they must be continuously developed. Sales soft skills training is no exception.

Training 65

Training Skills Power Mentor 65

Lead Change Blog

APRIL 7, 2016

People are the face of your brand. Your people are the face of your organization, and work hard to represent that brand. That’s only one side to your brand coin. The other face to your brand is what your company does in support of your people and customers. Consider the following as the other face of your brand: Quality.

Brand 150

Brand System Quality Commitment 150

Eric Jacobson

JUNE 21, 2023

Her expertise includes brand marketing, social media, employee engagement, leadership development, and customer experience marketing. Was the Zappos agent trained to do that? Question : How is providing the best possible brand experience impacted by social media? They need to offer regular training to their teams.

Brand 65

Brand Leadership Marketing Strategy Media 65

Women on Business

JANUARY 5, 2013

NEWS AND INSIGHTS UPDATE: Do you need media training? This type of publicity can raise brand awareness, build the brand reputation, and drive sales. Media training can make you look better, sound better, and get better results when you find yourself in front of the camera or microphone representing your company.

Media 215

Media Training Reputation Brand 215

Strategy Driven

MARCH 2, 2021

Using videos as part of your training resources is a no brainer in this day and age. Just as your marketing team will tell you that every piece of content needs one, and only one, call to action , so too does your training video. Script and Storyboard Your Training Videos. Decide How You’ll Approach It.

Video 65

Video Training How To Film 65

HR Digest

JANUARY 9, 2020

To get more out of your recruitment efforts, you need to revisit your employer branding. It is imperative that a company hires the right person as the effort put in onboarding, training, and mentoring a recruit goes to waste and is not cost-effective if the hire leaves within a short period. So employer branding itself is crucial.

Brand 99

Brand Storytelling Media Company 99

CEO Blog

MARCH 22, 2012

I love Branding. Brand to a company is like reputation is to a person. Brand does also. I read Laurence Vincent's book - Brand Real - How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. Many people who think brand think about the former but it is the latter that really matters.

Brand 162

Brand Franchising Customer Loyalty Reputation 162

Women on Business

JANUARY 3, 2015

Human Resources Issues Marketing brand buidling branding employee training internal branding' This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us.

Brand 100

Brand Human Resources Training Resources 100

thoughtLEADERS, LLC

JULY 19, 2021

Learn how your personal brand and your company brand can influence each other. Where do personal and company brands intersect? Should an entrepreneur seek to establish their own name first, or focus on the company brand to launch? Read the rest of this post at thoughtLEADERS, LLC: Leadership Training for the Real World.

Entrepreneur 56

Entrepreneur Brand Learning-by-Doing Influence 56

Women on Business

JANUARY 9, 2013

If you want your company to succeed at brand journalism (aka corporate media gone social), you better know how to tell a good story. Otherwise, be prepared to take a lot of heat from its critics who would be elated to escort “brand journalism” out of 2013 STAT. The real win—when done right—is an increased level of trust.

Brand 244

Brand Advertorial Storytelling Media 244

Modern Servant Leader

NOVEMBER 1, 2012

I’m about to make them happy, because one key solution is simple: employee training. Therefore, the emphasis of awareness training is on what social media means for your organization. Therefore, the emphasis of awareness training is on what social media means for your organization. All Employees.

Media 195

Media Training Case Study Human Resources 195

Leading Blog

DECEMBER 11, 2020

She also personally trained the saleswomen at the counter. My mother didn’t realize it at the time, but her insistence on personally training saleswomen would be a key differentiator when she eventually opened counters in department stores. She stopped strangers on the street and on trains to give them beauty tips.

Company 342

Company Committee Sample Tactics 342

Strategy Driven

JANUARY 30, 2024

Factors such as brand reputation, franchisee satisfaction, and market demand must be carefully considered. Maintaining brand standards , menu specifications, and operational protocols is critical for consistency and reputation. Effective recruitment, training programs, and strategies to retain a skilled workforce become paramount.

Franchising 98

Franchising Long-term Reputation Brand 98

Rich Gee Group

AUGUST 31, 2023

Develop a Strong Personal Brand A strong personal brand can act as a buffer against negative public opinion. Ensure you continuously nurture a brand that aligns with your core values and strengths. Implementing Emotional Intelligence : Sarah started with mindfulness training.

Emotional Intelligence 195

Emotional Intelligence Succession Self-aware Brand 195

N2Growth Blog

JANUARY 11, 2024

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

Creativity 235

Creativity Business Objectives Marketing Trends 235

HR Digest

MARCH 18, 2019

Corporate branding has gone beyond just attracting consumers, considering recent trends and business demands. Lots of companies now lay emphasis on their employer brand; it’s a great tool in attracting and retaining skilled employees. Hence, there is a need to revamp your corporate brand, making it more appealing.

Brand 53

Brand Hotels Trends Loyalty 53

Women on Business

DECEMBER 8, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? Using “Buddy the Elf” as an example for the four steps to brand building, this week we’ll discuss steps three and four: developing brand identification and meaning, and developing relationships with customers.

Brand 237

Brand Press Release Discount Loyalty 237

Women on Business

DECEMBER 2, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? What do you your customers believe and understand about your brand? Let’s use “Buddy the Elf” as an example for the four steps to brand building. What does your brand stand for? Does it fill a need?

Brand 215

Brand Press Release Discount Customer Loyalty 215

Strategy Driven

JANUARY 30, 2024

The acts can be intrinsically fulfilling and at the same time, increase your brand value. You can also sponsor an event to expose your brand to potential customers. It’ll position you as a socially responsible brand. It can comprise teaching or coaching a particular subject or training a small workforce.

Supply Chain 95

Supply Chain Ethics NGO Education 95

Strategy Driven

MARCH 15, 2023

Knowing your customers will help you determine what to name your brand, the locations ideal for business, and the kind of products to sell. Display Your Goods Remember the ABCs of merchandising, i.e., attractive, branded, and captivating. Recruit customer-friendly people with the right personality to reflect your brand’s values.

Retail 108

Retail Tips Succession Management 108

Let's Grow Leaders

SEPTEMBER 19, 2022

That idea would be really interesting if we were planning to expand our leadership training programs t o include training llamas. But for now, our focus is training humans on human-centered leadership. That idea is so fun!

Power 579

Power Compliance How To Ethics 579

Strategy Driven

OCTOBER 24, 2023

Create a Memorable Brand Identity Implement cohesive visual branding on your car, website, apparel, and materials that instantly stick in customers’ minds and differentiates your business. A polished, professional brand conveys trustworthiness and sparks referrals. Make first impressions memorable.

Apparel 104

Apparel Price Video Brand 104

Joseph Lalonde

NOVEMBER 6, 2022

Customers who have positive experiences are more likely to become loyal brand advocates. Creates brand advocates: . Customers who have positive experiences with your company are more likely to become brand advocates. Brand advocates are described as “passionate defenders of a brand.”

Word of Mouth Marketing 206

Word of Mouth Marketing Brand Goal Customer Loyalty 206

N2Growth Blog

NOVEMBER 17, 2020

Recently I taught a brand new class on leadership at the Yale Law School. Legal training focuses on all of the things that could go wrong. Law schools assert that this kind of training is how future lawyers will develop the proper mindset needed to help future clients avoid unnecessary risks. Fair enough.

Banking 392

Banking CEO Self-aware Advice 392

N2Growth Blog

FEBRUARY 1, 2024

For instance, while AI can provide unbiased, data-driven decisions, we’ve seen that its biases can also influence the data it’s trained on. Furthermore, although AI-driven processes promise efficiency, the technology can be susceptible to errors, glitches, or cyber-attacks. Share below.

Leadership 235

Leadership Efficiency Leadership Styles Technology 235

Strategy Driven

APRIL 27, 2024

While the allure of operating under a recognizable brand can promise a certain degree of stability and support, it is imperative to evaluate all associated risks and benefits carefully. Training and Support Systems Training and support from the franchisor can dramatically influence the success trajectory of a franchise operation.

Franchising 77

Franchising Strategy Exit Strategy Entrepreneur 77

Marshall Goldsmith

MAY 26, 2015

The Conference Board will host a Marshall Goldsmith Stakeholder-Centered Coaching Train-the-Coach certification workshop June 18,19 in NYC. The training is based on my stakeholder centered coaching methodology, which is highly process-driven. He is a person that I trust to lead the training process for our behavioral coaches!”.

Training 70

Training Workshop Conference Brand 70

Strategy Driven

DECEMBER 15, 2022

Provide proper training. Mistakes are still common in the most technologically advanced businesses if the staff doesn’t have adequate training. Invest in proper training to ensure employees have the knowledge and abilities to optimize their performance. Unfortunately, this can gradually reduce total productivity and efficiency.

Productivity 125

Productivity Products Tips Efficiency 125

Six Disciplines

JULY 30, 2015

In addition to Web Apps Customization services, Solomon Cloud Solutions , a sister company of Beyond Software and Six Disciplines announces the availability of NEW Web Apps Training Services for the Microsoft Dynamics SL product. Their expertise and certifications with Microsoft technologies and industry standard tools sets them apart.

Training 70

Training Software Consultative Tools 70

HR Digest

MAY 6, 2023

Employer Branding: Your employer brand is a critical aspect of attracting top talent. HR professionals must create a strong employer brand that aligns with the company’s mission and values and highlights the employee value proposition (EVP). A well-planned recruitment strategy should include the following elements: 1.

Strategy 105

Strategy Marketing Reputation Diversity 105