Leading Blog

JULY 19, 2019

How true disruptors use innovation, including digital, to grow the market and create new business models. F OR YEARS I was taught that growing the business in an industry with strong competition was mostly a zero-sum game. Or else, you took on the hard work of growing the entire market. It created a new one.

Govindarajan 206

Govindarajan Hotels Business Model Software 206

Marshall Goldsmith

FEBRUARY 8, 2018

Lead author of Business Model Generation and Value Proposition Design , which sold over one million copies in 37 languages. Authority on new technology and communication. Deepa Prahalad – Focused on design and emerging markets. Advisor and Speaker at Dartmouth’s Tuck School of Business. Non-profit CEOs.

Executive Coaching 70

Executive Coaching CEO Magazine Banking 70

Harvard Business Review

DECEMBER 27, 2010

Innovation is more than whiz-bang technology; consider different strategic intents (e.g., create a new category, extend current business) or innovation mechanisms (e.g., new product, distribution channel, marketing approach). What is the best way to disrupt a market? What is a business model (and how do I innovate one)?

Innovation 16

Innovation Govindarajan Disruptive Innovation Business Model 16