Ask Atma

MAY 5, 2012

model, startups will have more success if they adopt lean and agile business development principles, where failing fast is the premium strategy and the lean business model reigns supreme. I first encountered the idea of developing a one-page business model in 2007 when I came across the Osterwalder model on the web.

Business Model 93

Business Model Ries Agility Entrepreneur 93

Harvard Business Review

DECEMBER 18, 2012

They're what Eric Ries, author of The Lean Startup , calls "vanity metrics.". That's what Ries calls an "engine of growth.". These metrics are valuable because they measure success at your core business. Seek out what Ries refers to as "actionable metrics." Those metrics are the most common false idols of analytics.

Metrics 18

Metrics Media Ries Reference 18

Harvard Business Review

JULY 11, 2011

Yet several of them — Seth Godin, Eric Ries, and Gary Vaynerchuk — have recently published traditional, paper books. But these serial-entrepreneurs-turned-authors think that they can also make their traditional books compelling to tech-savvy readers by using 21st-century production, distribution and marketing strategies.

Ries 9

Ries Godin Marketing Strategy Brand 9

Harvard Business Review

OCTOBER 1, 2012

So how do you empower your corporate innovators to bring their ideas to market? In his seminal work, The Innovator's Dilemma , Clayton Christensen made the point that for disruptive innovations to be pursued effectively, they require autonomous business units. The business then becomes unprofitable and goes belly up.

Innovation 15

Innovation Company ROI Disruptive Innovation 15

Harvard Business Review

APRIL 26, 2013

In my eyes, the work Steve Blank, Eric Ries, and others have done to provide a cogent, accessible frame around the academic concepts of emergent strategy is one of the most important contributions to the innovation movement over the past few years. Corporate leaders can take steps to encourage this kind of market-based learning.

Ries 8

Ries Telecommunications Business Model Competitive Advantage 8

Harvard Business Review

AUGUST 7, 2012

The Lean Start-Up movement, as exemplified in Eric Ries' book The Lean Start-Up , has appropriately focused a great deal of attention on the hard decisions and techniques required to create a company from nothing. And what lessons can be applied to the early decisions you make as a start-up? Scaling Akamai — Part 1: A Little Fat.

P&L 13

P&L Lewin EBITDA Ries 13

Harvard Business Review

APRIL 30, 2014

For companies seeking to innovate, adapt to change, and maintain an edge in fast-moving, competitive markets, a questioning culture can help ensure that creativity and adaptive thinking flows throughout the organization. Ries points out that at most companies, “the resources flow to the person with the most confident, best plan.

Company 11

Company Ries Christensen Innovation 11