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Build a Brand – Not Just a Career

Women on Business

.” How about the 37-year-old woman, pregnant with her first child, named the new CEO of a $5 billion company that last year had net profits of $1 billion. With Marissa Mayer’s Yahoo appointment, there are now 20 female CEOs of Fortune 500 companies. So how do you get to be CEO of a Fortune 500 company? Build a brand.

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Have You Earned the Right to Lead? Ten Deeply Destructive Mistakes That Suggest the Answer Is No (and How to Stop Making Them)

Strategy Driven

Unusually Excellent is a back-to-basics reference book that offers both seasoned and aspiring leaders a framework for understanding and a guide for applying the battle-tested fundamentals of leadership at every stage of their careers. In other cases, they never learned these fundamentals or mastered them earlier in their career.

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How Economics PhDs Took Over the Federal Reserve

Harvard Business Review

Obama also mentioned Donald Kohn (PhD, Michigan, and a career at the Fed) as a possibility, and the name of Roger Ferguson (PhD, Harvard, and a private sector career plus a past stint as Fed vice chairman) came up a few times in journalists’ speculations. But a career professor? pretty much ever since.

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Leadership Is Not a Solitary Task

Harvard Business Review

This is a point often hammered home by Harvard Business School professor and former Medtronic CEO Bill George, who is a vocal advocate for what he calls “ True North Groups.” Marketer Simon Sinek has noted that , “People don’t buy what you do; they buy why you do it. Mahatma Gandhi, and Harriet Tubman.

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What to Do When Your Boss Says No

Harvard Business Review

Several years ago I sat down with the CEO of a fast-growing retail business. I asked the CEO, whom I’ll call Mike, about the secret of his company’s rapid growth. It’s a sign that our projects aren’t valued and our careers are stalling out. Without a larger marketing budget, sales will drop.