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Marketing After the Purchase: 4 Emails to Educate Your Customer (Jill Schiefelbein)

Let's Grow Leaders

Jill’s new book is a must-read if you’re an entrepreneur or aspiring to be one. . Whether that access comes in the form of information on your website, engagement and interaction on and with your social media channels, or leaving a review on a third-party site, your business is always “open.” They effectively close up shop.

Education 180
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The Best Leadership Books of 2021

Leading Blog

Many of the books listed below help us to do just that. Others were included because they help us to think differently, opening us up to potential we might not have considered. The books listed below help us to build the right foundation from which we can lead others. Leaders are dealers in hope. Blog Post ). Blog Post ).

Books 453
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Two Cold Call Case Studies: Why Your Cold Calls Aren’t Working

Strategy Driven

Case Study Number 1. Case Study Number 2. I’m a sales visionary, and for decades have been teaching a buy-in model I invented and teach to sales folks and coaches to give them the tools to help buyers make the change management decisions necessary to be ready to buy. Her newest book What? C: Hello, Sharon?

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A Conversation with Canada’s “D&I Dude”

Experience to Lead

Michael is an author of two best-selling books, a keynote speaker and a thought leader and subject matter adviser. Facilitating change management and collaborating with organizations to create ecosystems for strategic growth and measurable employee engagement is vital.

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The New Roadmap For Entrepreneurial Success

Eric Jacobson

Eisenmann features all his research findings and expert advice in his new book, Why Startups Fail. Eisenmann : There are lots of excellent books about how to succeed as an entrepreneur, and aspiring founders should read them. In this way, the show mirrors the case study approach we use to train students at Harvard Business School.

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Content Marketing that Converts

Strategy Driven

How is 'conversion' defined – opening the email? Wrong Time : Content is useful only at the time it's needed and won't be opened otherwise, even if your solution is needed later. Content marketing can help prospective buyers dispense suitable information 1. Case Study. Let's look at the problems.

Content 50
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December 2015 Leadership Development Carnival

Lead Change Blog

For our December edition, we took a page out of last December’s Carnival of HR post and asked about books you have read which have made a difference in your leadership journey. Chris Edmonds of the Purposeful Culture Group contributed Don’t Manage Time, Manage Your Values, Priorities, & Habits. Let’s Get Started.