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You Can Make Your Sales Data a Lot Better with a Little Discipline

Harvard Business Review

That’s why decision makers require spot-on data and efficient, streamlined systems to maintain it. Too many sales teams (and other departments) enter data by hand but create fresh entries instead of searching their systems and updating existing accounts, which muddies their data sets. and Cisco Precision Tools.

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Are Appleā€™s Patent Wars a Marketing Strategy?

Harvard Business Review

Often, managers think about patent litigation as a “narrow” strategy to protect a particular technology against a specific infringer. Plenty of management books describe patent litigation in such a narrow way: you file a suit to recover damages from someone who is copying you. So why has Apple not sued Google?

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Get More from Your Event Spending

Harvard Business Review

Technology to do this exists, and it has implications for what managers can do before, during, and after the events they sponsor or attend. No technology can help managers who are unable or unwilling to set goals. At the event, new technologies provide cost-reduction and revenue opportunities for all stakeholders.

CRM 8
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How a Food-Ordering App Broke into a Crowded Market

Harvard Business Review

The idea for the business came to Nadav Sharon, a former Israeli Navy cook living in San Francisco and managing a small family pizzeria, when he realized how much time he was wasting taking endless phone orders. But Eat24 managed to bootstrap their app anyway. Here’s how. Eat24 also tailored their approach to these customers.

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Viral By Design: Teams in the Networked World

Harvard Business Review

Dozens of systems and networks tell some of the stories about your firm. Now you can line them all up, from social media, consumer insights, competitive intelligence, marketplace measurement, sales, and distribution. Transforming effects to results requires strategy, management, and even more collaboration.

Team 12
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Cyber Security in the Internet of Things

Harvard Business Review

The IoT will demand another round of risk management strategy review, new network security evaluation tools, and business model revisions. They tended to use the terms telematics and mobile resource management. Why Businesses Should Share Intelligence About Cyber Attacks. Risk management Tech industry Technology'