Harvard Business Review

JUNE 13, 2017

That’s why decision makers require spot-on data and efficient, streamlined systems to maintain it. Too many sales teams (and other departments) enter data by hand but create fresh entries instead of searching their systems and updating existing accounts, which muddies their data sets. and Cisco Precision Tools.

Business Intelligence 8

Business Intelligence Affiliate Marketing Competitive Intelligence Retail 8

Harvard Business Review

MARCH 31, 2015

Technology to do this exists, and it has implications for what managers can do before, during, and after the events they sponsor or attend. No technology can help managers who are unable or unwilling to set goals. The technology will also help you make a a core decision: is attending, sponsoring, or exhibiting at this event worth it?

CRM 8

CRM ROI Budgeting Public Relations 8

Harvard Business Review

JUNE 12, 2014

Often, managers think about patent litigation as a “narrow” strategy to protect a particular technology against a specific infringer. The most interesting aspect of the Apple-Samsung patent battle is that the actual technology war is not between Apple and Samsung. So why has Apple not sued Google? billion requested).

Marketing Strategy 8

Marketing Strategy Strategy Marketing Licensing 8

Harvard Business Review

APRIL 2, 2012

Dozens of systems and networks tell some of the stories about your firm. Now you can line them all up, from social media, consumer insights, competitive intelligence, marketplace measurement, sales, and distribution. The big difference this year is not the technology," Joe Rospars, the campaign's social media chief said.

Team 12

Team Self-aware Media Download 12

Harvard Business Review

NOVEMBER 25, 2015

The founders were told the service would have no demand, they couldn’t be the ones to meet the demand, they didn’t understand technology, and the management team had no track record (the god of VC’s success philosophy). They literally knocked on doors and offered a free website and ordering system to the clients.

Marketing 8

Marketing Franchising Competitive Intelligence Advertising 8

Harvard Business Review

JUNE 21, 2013

What''s more, as systems built by different OEMs interact, there is infighting among them as to what constitutes sensitive or competitive intelligence. Succeeding in the IoT era will depend on defining and deploying not only the right cybersecurity technologies, but also the right policies and operations.

White Paper 8

White Paper Policies Risk Management Competitive Intelligence 8