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Big Data’s Dangerous New Era of Discrimination

Harvard Business Review

Suburban Caucasian mothers are most likely to use social media to share their complaints, followed closely by Asian and Hispanic mothers. But how should sophisticated marketers and merchandisers use them? After all, they tend to be both more profitable and measurably more willing to effectively use social media.

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Does Your Company Need an Instagram Storefront?

Harvard Business Review

Everything from Manga to make-up , and more is being sold in this very simple and direct platform, leveraging additional free technology like WhatsApp (customer service), PayPal, and Square (transactions) to make the business infrastructure as simple as possible. Global business Social media'

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How an NBA Team Thinks About Data, Talent, and Pricing

Harvard Business Review

Between ticket sales, sponsorships, merchandising, and media rights, Price Waterhouse Coopers estimates global sports revenues will grow to total roughly $145 billion. We now have entire conferences dedicated to the analytics of our business and our basketball operations. For example, Steve Ballmer just bought the L.A.

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How Software Is Helping Big Companies Dominate

Harvard Business Review

And academic research has found that rising industry concentration correlates with the patent-intensity of an industry, suggesting “that the industries becoming more concentrated are those with faster technological progress.” Walmart went from a 3% share of the general merchandise retail market in 1982 to over 50% today.

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Should You Write a Book?

Harvard Business Review

Yes, you can make your entrance to the ideaplex with a blog, video, or a conference talk. Has new book" is a standard, and often required, box to tick for the gatekeepers who control access to areas of the ideaplex you would most like to enter: lecture halls, television studios, boardrooms, media pages, special events, people''s minds.

Books 8