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Spice Up Business Prospecting with Video

Strategy Driven

Video is a fantastic method to layer in some creativity, spicing up your prospecting in the process. BUY NOW” can turn a lot of people off, so instead find creative calls-to-action that extend the conversation and foster a relationship that will last. Connect with Sean Gordon on LinkedIn. Remind Viewers of Your Partnership.

Video 10
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In Praise of Peacocks, Nerds, Dorks & Dweebs | You're Not the Boss.

You're Not the Boss of Me

The Penguins were delighted with the idea that Perry would bring a refreshing new perspective to their operation and Perry, being an ambitious sort, was equally delighted to be chosen. Our brains are difference engines, trained to find and deal with patterns and their disruption. But then, the tide changed. Thank you!!

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The Case for Investing More in People

Harvard Business Review

Beyond wages, other forms of investment in human capital include education and training, improved healthcare, and other, less obvious investments, such as the time and space to explore new ideas and professional development opportunities. billion in its associates through higher wages, better benefits and enhanced training.

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The Renaissance We Need in Business Education

Harvard Business Review

Having taught at five business schools over several decades and served as Dean of two, I have come to a conclusion: The educational institutions where our future business leaders are being trained must be recalibrated and transformed dramatically. Many government-supported universities are already cutting budgets.

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The Four Stops On the Way To Compelling Customer Story Content

Strategy Driven

Make sure to visit each stop along the journey and you’ll soon discover what it takes to draft and publish creative customer testimonial content that will boost your business and maximize your marketing potential! Sean Gordon has an extensive track record recruiting, hiring, training, and unlocking the talent of people.

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The Renaissance We Need in Business Education

Harvard Business Review

Having taught at five business schools and served as Dean of two, I have come to hold one opinion very strongly: The educational institutions where our future business leaders are being trained must be transformed, and transformed dramatically. Many government-supported universities are already cutting budgets.