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Customer Experience Management | N2Growth Blog

N2Growth Blog

I was recently asked the following question: “What is the difference between CRM and CEM, or is there any difference between the two?&# In a previous post I addressed the practice of Customer Relationship Management (CRM) in fairly great detail. As most of you know I am a huge fan of well conceived CRM initiatives.

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Social Media Demystified

N2Growth Blog

If you buy into this line of thinking my guess is that it won’t be the first time you’ve fallen prey to a failed initiative around the latest trend. I always love the excuse “I don’t have time for social media.&# using a dashboard tool like CoTweet or Hootsuite) can all address the "scale" challenges.

Media 382
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Bolt-on Alignment

Lead Change Blog

Get the leadership more involved? This resonates with many people—especially generation Xers and millennials—and ties into many of today’s workplace trends. accounting, IT, quality, and R&D) and software or platforms (CRM, ERP, etc.), What do you do: Send an email? Call an all-hands-on-deck meeting?

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How Analytics Has Changed in the Last 10 Years (and How It’s Stayed the Same)

Harvard Business Review

There has been even more stability in analytical leadership, change management, and culture, and in many cases those remain the toughest problems to address. They might draw from CRM systems to evaluate the lifetime value of a customer, for example, or optimize pricing based on supply chain systems about available inventory.

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Where are you on the management scale of newbie to expert hacker?

Ask Atma

Managing for Value – Governance, change management, organizational culture, communication, leadership. Customer relationship management (CRM) – a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. CRM has three principal objectives: Acquire new customers.